Premium smartphones typically come with a premium price tag. That's been the norm for several years, with flagship devices costing upwards of $500 and $600 for unlocked models. The only manufacturer that seems to want to change that trend has been Motorola, offering some pretty great deals on unlocked Moto X phones, but no one else has followed suit. That may be changing when Samsung announces the Galaxy S5, according to a source close to development of the phone.
The S5 will reportedly sport a higher resolution (and larger) screen than the GS4, but Samsung is considering selling the device cheaper than it has sold previous Galaxy S models. Samsung is feeling the pressure after slightly disappointing GS4 sales and increased competition from smaller manufacturers and Apple, so they're looking into alternative ways to make the Galaxy brand desirable to consumers, outside of just offering raw specs and features.
Most flagship Galaxy S phones launch at $649 for the unactivated price, so when Verizon or AT&T sells the phone for $199, they're eating a pretty big loss. If Samsung can bring that original price down a couple hundred bucks, carriers would have to pay less of a subsidy to sell the phone. Customers may not see that reflected in the 2-year agreement price, but the carriers would certainly like Samsung that much more.
Samsung is expected to unveil the Galaxy S 5 at an event on February 24.
source: Bloomberg
That would be so great ..