Fire Phone losing ground quickly to LG G3, AT&T exclusivity to blame

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FirePhone-navigationThe Fire phone has been having some issues lately on the market and has not been selling nearly as well as Amazon has wanted. The lack of adoption by consumers seems to be the result of the exclusive deal between Amazon and AT&T. While AT&T may be a large company, they don't have all of the market, so all Sprint, Verizon, and T-Mobile customers are stuck with another device, whether they want a Fire Phone or not.

 

According to research firm Chitika Insights, out of tens of millions of ad views across 350,000 websites, only .02 percent of that traffic came from the Fire Phone within its first 20 days of existence, as opposed to .06 percent from the LG G3. Just how much traffic should come from a new, successful phone? Only 11 days after being released last year, the GS4 was responsible for .19 percent of phone traffic. Compounding on the carrier exclusivity issue is the Fire Phone's lack of exciting features for its price point. As a whole, the device received less than positive reviews, which definitely didn't help its sales figures.

What do you think? Does Amazon have any hope here? Are you waiting for the inevitable price drop to snag this device? Let us know in the comment section below.

Source: Cnet

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4 comments
  1. I can’t stand the fire, the tablet is a neutered version of Android, and you can get a Nexus tablet by a named manufacturer for a comparable price. Rant aside the tablet has done extremely well by targeting the budget minded consumers. This should have been amazon’s game plan in the first place. If you have a built-in following, you build a device to target them.

  2. I think billion dollar companies should give free devices to worthy developers! They cannot depend on hope because history will be a harsh judge. When Amazon is forced to drop prices it will be too late for developers waste time to ramp up to old devices…

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