Spotify to move into hardware space?

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Spotify to move into hardware space? 2

Some new jobs listing combined with some anonymous sources suggest Spotify may look to join another app developer, Snapchat, and move into the hardware space. The information is quite vague though about what kind of form such hardware may take and it is a challenge to imagine a Spotify-oriented product that would be commercially viable.

The advertisement that was spotted is for a Sr Project Manager-Hardware with Spotify. The person hired will be responsible for leading a team in the development of “fully-connected hardware devices.” Spotify describes this as an “initiative to deliver hardware directly from Spotify” and they mention devices like the Pebble Watch, Amazon Echo and Snap Spectacles as”category defining” products to be emulated.

Spotify to move into hardware space? 3

Another job listing for Spotify is for a Product Manager – Voice. That job listing makes reference to extending voice beyond Spotify's core apps on Android and iOS. Some of these areas would be things like the desktop, televisions, autos, wearables and headphones. Spotify sees voice as a “key interaction mechanism for control of digital devices.” It should be noted that making improvements to voice interaction is not a necessary component for new hardware, so the two jobs could be completely unrelated.

Do you think Spotify can succeed in the hardware segment?

source: Zatz Not Funny!
via: Android Central

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