Verizon has just announced a new platform called “+play” where its customers can manage their subscriptions to content and entertainment services such as Netflix, Peleton, Disney+, and more in a single location. When you think that many of us have signed up to multiple streaming platforms covering TV, movies, gaming, music, and even books, being able to manage these services in a digital hub would be a convenient tool to have when it goes live later this year
Updated April 20th: Verizon has confirmed that HBO Max is the latest partner to sign up to its +play platform which will ‘allow customers to discover, purchase and centralize some of their favorite subscriptions' in a single location.
“We are thrilled to have HBO Max join as the latest streaming partner to +play,” said Erin McPherson, chief content officer for Verizon Consumer Group. “As one of the largest direct-to-consumer distributors in the United States, we have a track record of providing millions of our customers with great premium content from leading services, and our partnership with HBO Max will build on that trend while speaking directly to customer pain points, like managing multiple subscriptions all in one place. Stay tuned for even more customer-centric innovation in the streaming space with partners like HBO Max on +play.”
If you are a Verizon subscriber, do you plan on making use of the +play platform to manage your subscriptions or are you content to continue as you always have? Let us know in the comments below.
Verizon says that its customers will be able to manage subscriptions to the following services, all in one central place:
- Disney+
- Netflix
- Discovery+
- Peloton
- WW Internation, Inc
- The Athletic
- TelevisaUnivision's Vix+
- Live Nation's Veeps
- A+E Networks
- AMC+
- Hulu
- ESPN
- Calm
- Duolingo
“+play is a natural extension of our core strengths. Through premium content and entertainment relationships, we have a track record as one of the largest and most successful direct to consumer platforms in the country,” said Manon Brouillette, executive vice president and CEO of Verizon Consumer Group. “We already support the management of millions of Verizon-offered content subscriptions and +play will further enhance our Mix & Match plan proposition by scaling choice through aggregation – choice of connectivity, choice of device, and now choice of content and digital services with added perks and offers in a one stop shop.”
The +play platform will be available as a trial to a limited number of Verizon customers sometime during March before rolling out on a wider basis later in 2022, with the carrier saying that this is a free service. Let us know if your think Verizon's +play service is something you might make use of.
