Polaroid Unveils Android-Powered SC1630 Device, Casually Features 16MP Camera

What do you get when you combine Polaroid’s legendary history with the power of the Android OS? You get an intriguing new camera concept introduced at CES of course. Polaroid is looking to make a new mark in photography while utilizing 21st century technology by introducing the SC1630 Smart Camera. The SC1630 has some breathtaking features as well. For starters, Polaroid has managed to squeeze in a 16MP camera with 3x optical zoom, a 3.2-inch touchscreen and WiFi capability. All of these noteworthy features will look to fully harness the full potential and power of the Android operating system. An example of this is full and complete access to the Android Market— meaning you’ll be able to score any of the photo editing, camera, and photobooth apps which users can then use to create almost limitless possibilities with snapping pics and photos.

With a 16MP camera– I’d be willing to bet that most people are ready and willing to jump on the phone if available to them. Speaking of which, there’s no word on the exact release date of the camera. The only thing we can expect is the SC1630 Smart Camera to be “available in 2012”— meaning we probably won’t be expecting to take those high quality pictures using the cool camera anytime soon. Hit the break for the full press release from Polaroid.


Polaroid Announces the SC1630 Smart Camera Powered by Android™

Fusing the Feature Set of a High-End Digital Camera with the Power of Android*, the Polaroid SC1630 Makes Snapping and Sharing High Definition Digital Images an Instant Experience

LAS VEGAS, Jan. 10, 2012 /PRNewswire/ — Polaroid today announced that capturing and sharing high-end digital images is now seamless with the Polaroid SC1630, an Android powered smart camera. The Polaroid SC1630 Smart Camera features a high definition 16 megapixel camera with built in 3X optical zoom, touch screen display and Wi-Fi, making uploads to social networks as easy as the touch of a button. Merging the optics of a digital still and video camera with the limitless power of the Android platform, the Polaroid SC1630 Smart Camera evolves the process of clicking, editing, uploading and tagging to an instant experience on one device.

With the Polaroid SC1630 Smart Camera powered by Android you will no longer need to choose between your smart phone and your point and shoot camera because it offers the best of both worlds. Delivering everything expected from a digital camera but powered by Android, the Polaroid SC1630 Smart Camera surprisingly packs all the features needed to conveniently capture, connect and instantly share beautiful HD digital images and video into one device, weighing a mere five ounces.

An ultra-portable, two-in-one instant sharing powerhouse, the Polaroid SC1630 Smart Camera leaves even the most powerful camera phones in the dust by combining an advanced imaging feature set with an unmatchable Android powered mobile platform:

Capture Like the Pros: Life’s quickest moments are no longer at risk to becoming blurry images from a basic camera phone. Built on a 16 megapixel CCD senor, the Polaroid SC1630 Smart Camera treats images to a 3X optical zoom – a feature not found in most mobile phones. Choose from 18 scene modes and then click and view crystal clear images – captured at 36mm or full 108mm magnification – on the Polaroid SC1630 Smart Camera’s 3.2” widescreen display.

Enhance Your Moments With Smart Features: The Polaroid SC1630 Smart Camera powered by Android takes the work out of being behind the lens with automatic face and smile detection. Also, gone are the days when digital images that never connected with a USB cord went unorganized and forgotten. The Smart Album feature of the Polaroid SC1630 Smart Camera automatically organizes photos by date, location and people. Plus, geo-tagging features can add longitude and latitude coordinates to photos.

Edit, Share and Save: Now there is no reason to leave the party – everything needed to edit, save and upload can be done anywhere right on the Polaroid SC1630 Smart Camera. On-board editing features include cropping, red-eye removal, resizing and color correction. Backed by the power of Android, the Polaroid SC1630 Smart Camera uploads images to social networks with the touch of one button and can hold up to 32GB of memory via a microSD card.

Instantly Connect to the World: The Polaroid SC1630 Smart Camera’s Wi-Fi, Bluetooth, and optional cellular data connections empower digital images to be shared from anywhere in a snap.

Get Productive: Need to check-in on where friends are gathering, get directions or make the next move in your favorite game? Backed by the power of Android, the Polaroid SC1630 Smart Camera supports Google’s Android Market, making it truly like no other camera available today. Now you can snap, share and link up with more than 400,000 apps.

“Polaroid has helped the world bring stories to life through photographs for the past 75 years,” said Scott W. Hardy, President, Polaroid. “The newest member of the Polaroid family, the Polaroid SC1630 Smart Camera unites the beauty of high-end digital images with powerful Android connectivity features. The result is an instant experience of click, capture and share that enables social networks to see and experience the moment as if they were there.”

Designed to be just as fashionable as it is portable, the simple, clean lines and straight forward interface of the Polaroid SC1630 Smart Camera makes capturing and sharing effortless. Loaded with features that enable easy capture, connecting and sharing on the fly, the rechargeable battery can last all day on a full charge.

The Polaroid SC1630 Smart Camera powered by Android can be viewed at the Consumer Electronics Show (CES) in the Las Vegas Convention Center’s Central Hall (booth #13613) from January 10 – 13, 2012. High-res images of the Polaroid SC1630 Smart Camera can be found at http://www.tradeshownews.com/events/2012-International-CES/Polaroid/ .
The Polaroid SC1630 Smart Camera will be available in 2012. Price is TBD.
*Android is a trademark of Google Inc.

About the Author: Roy Alugbue

Conceived as Spock’s 4th cousin, Roy has had quite the life. He was born in beautiful San Jose, California, raised in Los Angeles, California and now resides in the greater New York City area. He has always been fascinated and obsessed with technology, especially the continuous advancements of mobile platforms. He was a Blackberry slave since his undergrad days at the University of Southern California until realizing in Feb. 2011, there were greener pastures in the land of Android. His first Android phone was the Motorola Atrix 4G, and he hasn’t looked back. He currently works in corporate media, enjoys following media and technology trends, reading a good book, weightlifting, playing on his XBOX 360 and conversing with total strangers.

  • daddyb

    Need better pictures of the phone/camera. A 16mp photo shot through a 2mm plastic lens with a plastic lens cover is 16mp of CRAP. Adding one LED as a “flash” isn’t any help either. While I’m dubious of Poloroid’s ability to come up with the software to make the camera work very well (it’s software that squeezes the best results from the sensor chip!), Being first to market in America with a decent CAMERAphone would only benefit those of us who truly DO want to leave our point and shoots at home but not relinquish walking away from the scene with usable photos!

    A photo of Polaroid’s lens on that thing woulda’ been nice, letting us know if they were just yanking our chain, or really serious about jumping into the market as a real competitor.

  • Ray

    I purchased a very neat Polaroid color printer that used standard Polaroid film and woked with Windows 98.  It performed wonderfully, and produced very, very nice color prints.  When Windows XP came along, Polaroid refused to upgrade the drivers/software, so it essentially became a door stop.  I vowed never EVER to consider a Polaroid product again!

  • LN

    Altek-Leo anyone?

  • http://5dent.de/zahnimplantate-ungarn.html Zahnimplantate Ungarn

     It conducted fantastically, and created very, very awesome shade printing.  When Windows XP came along, Polaroid rejected to update the drivers/software, so it basically became a entrance quit.  I promised never EVER to consider a Polaroid item again!