Google’s Nest unit announced several updates to the Nest Cam and their Nest Aware platform, their framework and app for making advanced use of Nest Cam devices. Leading the way is a new feature to make it possible to share clips on social media. Nest is also making it easier to view content from Nest Cams by adding support for platforms like Android TV, Apple TV and iPhones to go along with the Android platform support.
You may be wondering just why someone would want to share Nest Cam content via social media. In an example that Nest provides, they clearly envision users creating time-lapse type videos of holiday festivities, whether it be family gathering for Thanksgiving dinner or present opening time on Christmas day. The new Nest Aware features make it as easy as a couple button taps to generate a short video and users can edit the beginning and end points if they want. Once completed, users can share the video via a link or download the finished video to their mobile device and then turn around and share that in more traditional ways.
By adding support for Android TV, and forthcoming support for Apple TV, Nest is also making it easier for users to do something like check who is at the front door without completely abandoning what they are watching on TV. This will probably also make it easier to not be disturbed too much when drifting off to sleep after a big meal.
In terms of some of the more traditional functions of Nest Cams, iPhone users will find they now get the same snapshot with activity alerts that Android users have been getting. This helps users decide whether they need to check their cameras. If a user has added a Nest Aware subscription, they can also receive a short video clip embedded in the notification.