Robert Downey Jr appears in HTC Change teaser spot called ‘The Arrival’

August 12, 2013

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HTC_Change_Subversive_Thinking_Has_Arrived

A few days ago, HTC tweeted that “Subversive thinking has arrived” along with the image above. Today they released a short teaser video showcasing Robert Downey Jr. In it, the same subversive line was used along with some possibilities of what HTC might stand for. If you remember, HTC launched the HTC Generator site last week, which generates different meanings for H-T-C upon each click of the mouse.

The below spot is only the tip of the iceberg. HTC plans on spending close to $1 billion promoting the HTC brand and will utilize Robert Downey Jr every step of the way. Word is that a full commercial spot will be revealed later this week on August 15. For now check out this 15 second teaser after the break.

https://www.youtube.com/watch?v=UpGUV6ZrYFw

Robert Nazarian Author

Robert lives in upstate New York where he was born and raised. Technology was always his passion. His first computer was a Radio Shack TRS80 Color that used a cassette tape to save programs, and his first laptop was a Toshiba T1200FB that sported a CGA greyscale screen and two 720kb floppy drives (no hardrive). From the early 90’s through late 2011, he only owned Motorola phones starting with the MircroTAC all the way through to the Droid X. He broke that streak when he bought the Galaxy Nexus. Now he's sporting a Galaxy Note 4, and absolutely loves it. He has a wonderful wife and a 6 year old son. In his free time he enjoys sports, movies, TV, working out, and trying to keep up with the rapid fast world of technology.