Amazon offering refunds for ad removal fees on Prime Exclusive phones

In recent years, one way Amazon tried to make a little coin in the smartphone market after their own attempts to produce a smartphone fizzled out was to sell other manufacturer phones at a significant discount. The Prime Exclusive program was the source for these devices. The trade-off for consumers getting a deal on the phones was putting up with ads on the lock screen. Due to a change in the program, Amazon is offering a refund to consumers who chose to pay a fee to avoid those ads on the lock screen.

All of this has been triggered by Amazon’s decision as announced last week to remove the ads from devices in the Prime Exclusive program. That may seem like good news, but the trade-off – it seems like there is always one present – is that Amazon is raising the price for Prime Exclusive phones by $20 to help offset the lost ad revenue.

This move had the potential to really tick off one group of users though – the ones who had previously paid the one-time $45 fee to remove the ads. To try to make the situation just a little bit better for those users, Amazon is planning to issue a refund to users who paid that fee. In yet another trade-off though, Amazon is issuing the refund as an Amazon gift card on a user’s account, meaning the refund only has value if a user makes a purchase from Amazon.

Update: An Amazon spokesperson notes that refunds for the ad removal fee will vary based on the amount originally paid by a consumer. Prime Exclusive phones had different fees depending on the particular make and model selected, so the fee was not always $45 as indicated earlier in the article.

source: Android Police

About the Author: Jeff Causey

Raised in North Carolina, Jeff Causey is a licensed CPA in North Carolina. Jeff's past Android devices include an HTC EVO, a Samsung Note II, an LG G3, and a Motorola Moto X Pure Edition along with a Samsung Galaxy Tablet 10.1. He currently uses a Samsung Galaxy S8 and (very rarely) a Nexus 7 (2013). He is also using a Verizon-branded Motorola Moto Z Play Droid supplied by his job. Jeff used to have a pair of Google Glass and a Moto 360 Sport in his stable of gadgets. Unfortunately, his kids have all drunk the Apple Kool-Aid and have i-devices. Life at home often includes demonstrations of the superiority of his Android based devices. In his free time, Jeff is active an active runner usually training for his next marathon, owns a Mazda MX-5 Miata, and plays Dungeons & Dragons. Jeff has three grown kids and a golden retriever.