CEO of Nokia, Stephen Elop, was interviewed at this year's Mobile World Congress in Barcelona with topics ranging from Nokia's goal in an emerging market to the reason behind Windows Phone 8 on Nokia flagship devices. When asked about Nokia's outlook on emerging markets, Elop says that opportunities in an emerging market come from offering innovative technology at low price points especially for first time smartphone users.
When it came to the topic of using Windows Phone 8 in their devices as opposed to Android, Elop noted that the reason for choosing Windows Phone 8 was to stand out amongst the competition who are utilizing other platforms. Elop said that Windows Phone 8 “can be the biggest operating system in the world,” but also said that “we have a lot of work to do with Microsoft to make that happen.” As far as sales go, he said, “Demand has exceed supply in some of our markets.” For the full interview with Bloomberg, click the source at the bottom and let us know your thoughts on Elop's interview in the comments section below.
Source: Bloomberg
Wow some people? WP8 is a growing platform and more and more mobile phone companies will soon start using. Unless your Apple of Blackberry as they have their own system.. give Nokia and Microsoft a break. Would like to see if you could design a mobile and create an operating system that would challenge andriod etc. Although I will admit that andriod have stepped up their game over the last year but the updates don’t come out on all of the phones <– let down. That is all.
Love to know what markets demand has exceed supply…
Wonder if the company accounts would rather they stand out like Samsung etc? Does sounds like heads are in sand, it’s not just the operating system but what users have invested. I must have about £200+ of apps bought that I can transfer to my next android. Switching to anything else means burning that investment. You made a bad choice Nokia, pure and simple.
windows 8 is crap and i hope it keeps falling flat on it’s face.
If you drive a robin reliant, you’re going to stand out. when did Standing out mean It’s the best option?
For me, it just looks like Nokia is angry that android took over as leading smartphone system (instead of their symbian) so now they just stick with microsoft.
Right. They could release both Android and WP8 phones like other manufacturers, but they’re obviously too proud to admit they chose poorly by going solely WP.