Like Samsung, Google believes there’s no better televised event (outside of the Super Bowl) to air a new advertisement during than the Oscars. The company debuted a new Android ad when the the 88th Academy Awards went to a commercial break following The Weeknd’s performance. It once again proves that we don’t have to be the same to be together in this world.
Three of history’s fiercest rivals are coming together to solidify the “Be together. Not the same.” mantra.
The ad starts with a piece of paper nervously walking the school halls as a bunch of scissors stare. A glimmer of hope is spotted when a small group of other pieces of paper are nearby, but they turn around to launch spitballs at our the shy one. The bullying continues until one pair of scissors steps in to help up the piece of paper. Both of them are walking down the street when they come across a small rock be bullied by other rocks. So what do they do? Scare of the bullies and recruit a new friend. The rock, paper, and scissors then walk down the street in happiness after uniting despite their different appearances.
Don’t be afraid to get emotional after watching the ad. I won’t judge.
Android: Rock, Paper, Scissors
The song is John Parr’s “St. Elmo’s Fire (Man in Motion)” from 1985.
Earlier in the night, Google paid to showcase its monotone piano ad that first aired during the Grammy Awards two weeks ago. Like what you heard from that one? Google is giving away a ten-song album for free through the Play Store.