So you didn’t land a Nexus 4 on launch day? Join the crowd. I know of at least two members of the staff here that weren’t lucky enough for the stars to align and land the device either. Turns out 12:00 p.m. EST really means 11:46 a.m. EST, or somewhere along those lines. Not that it would’ve made a difference anyway, most likely. Most folks were faced with either ‘Coming Soon’ option on the Play Store at the stroke of Noon EST, or they were just sitting there with nothing in their cart after selecting their device. Not that it was a surprise either however, after what happened in Australia and the UK.
Google has taken to Google+ in its first statement since the release regarding the shortage. Get ready to play the waiting game, folks. Google mentioned that they’ve “sold out of some of our initial stock in a few countries” and they are “working hard to add more Nexus devices to Google Play in the coming weeks to keep up with the high demand.” A few countries? More like most major countries including Australia, the UK, the U.S., and Canada. So what’s the real story – a real shortage, limited supply to generate more hype, or essentially earliest of adopters ‘beta testing’ the device for a week or so? And so it begins. The waiting game.