Looks like Google may have hit a home run with the $199 Nexus 7 tablet (read our full review here). According to Reuters, retailers across the US are reporting their stock as being sold out. So far, GameStop, Staples, Sam’s Club, Office Depot, and Walmart have all run out of their pre-order allotments before the Nexus 7 even hit store shelves.
“We blew through the first two allotments,” a GameStop spokesperson stated. Their third allotment won’t arrive until August. GameStop would not say how many units comprise an allotment.
This brings up the question of just how many units have been made for the initial production run. A previous rumor pointed to only 600,000 tablets being made in June, which could account for the quick sell-outs. With the Nexus 7 getting highly-positive reviews praising its high-end specs and low price, 600,000 doesn’t seem like nearly enough.
Of course, prior Nexus devices haven’t been top sellers in the past, so perhaps Google simply underestimated the demand of a low-cost/high-performing tablet. I’d rather believe that over Google purposefully keeping the initial production numbers low to artificially drive up demand. The Nexus 7 is good enough to stand on its own and doesn’t need marketing tricks to make it look popular.
Who’s already ordered theirs, and have you gotten it yet?