Hot on the heels of Google+, Google's social networking push is still going strong. Taking a slightly different turn from a simple social network, along comes Google Propeller. Although not yet officially announced, Propeller is expected to be a content delivery system with a social aspect. While not much has been disclosed, sources close to the project describe it as “mind-blowingly good.” On top of a pretty interface, the way in which Google allows publishers to distribute content will also be a draw. Propeller is said to give publishers different packaging and distribution options such as a web app for publishing and distributing as well as layout options allowing end users to view content on a multitude of devices. Publishers utilizing the service will also be able to incorporate other Google services which will undoubtedly play a supporting role to Propeller; services like AdSense, Checkout, and Analytics.
[via nexus404]
