Live broadcasting app Color, founded by Bill Nguyen of LaLa fame, has announced an exclusive partnership with Verizon for the use of an improved version of Color, which adds sound and higher frame rates, on Big Red’s 4G LTE network. When Color first launched, they dismissed sound and higher resolutions as not being key to the app’s main purpose, but Nguyen now claims “we were wrong.”
The updated, more fully-functioning app, coupled with Verizon’s fast network, brings Color closer to Nguyen’s new ideal of live HD streaming. He says in a blog post:
“…the relationship with Verizon represents our entire vision for the future. One day in the near future, you will be able to capture every moment and share it LIVE in beautiful HD quality and you’ll have the recorded video to keep.“
This partnership gets Color a bit closer to that dream, with 720p live streaming coming by the end of the year.
So if you are a Verizon subscriber, you can get the updated app in the Play Store now. Just be mindful of your data plan. Non-Verizon users will still be supported with the non-updated app.
Hit the break for the full press release.
» Read the rest