This morning, Polaroid announced a new camera that stays true to the company’s history while introducing a modern twist. The Socialmatic Camera combines printing with online sharing in a classic design.
It prints on ZINK paper sized at 2×3 inches that is loaded into the camera’s body. The paper is also sticker-backed for easy physical posting.
People that prefer digital photography will take advantage of the built-in WiFi. It allows for seamless sharing to all of your favorite social networks — Instagram, Twitter, Google+, Facebook, Pinterest. It is powered by Android and that is noticeable on the 4.5-inch display. This means that the options in the Play Store are what users have to work with.
The primary lens on the rear of the Socialmatic Camera is 14MP and the front-facing lens is 2MP. Polaroid did include LED flash. It can store up to 4GB in files; however, a microSD card slot is included for expanded storage.
Priced at $299, the Polaroid Socialmatic Camera will ship on January 15.
Hit the break for the full press release.