Google’s Image Search is a wondrous thing, but sometimes when searching for pictures of food it would be great to know if it was a photo of something you could purchase or even a recipe that you could follow. Thankfully, Google has updated its Image Search engine so it will now display a badge to do just that, as well as if there are Gifs or videos available.
As you can see from the embedded gif, once you’ve typed in your query into Search you’ll be presented with a bunch of results as per normal but with badges on the bottom left corners to alert you if there are videos, recipes, and Gifs available, or if the item is available to purchase. It’s a nifty little feature that takes some of the guesswork out of searching for the right image or product.
All that publishers need to do is to mark their sites appropriately, such as adding Recipe markup on their recipe pages, or Video markup for sites with video content. Google’s algorithms will badge Gifs automatically without interaction from content owners. What do you think of the addition of badges to Google’s Image Search?