Fitbit’s Charge 3 wants to be a competitive fitness tracker in a smartwatch market

Fitbit has announced the newest fitness tracker in their family of wearables, just months after releasing the Pebble-inspired Fitbit Versa. Instead of another smartwatch, the Fitbit Charge 3 continues the slimmer fitness band design, but it’s picked up quite a few new tricks, too.

On the design side of things, Fitbit has made some slight tweaks to the Charge design to make a significantly better watch. The bezels are smaller and the screen is just a tiny bit bigger, but the Charge 3 actually looks like a device that you won’t be ashamed of in 2018. Fitbit has also supposedly made the screen more responsive to touch, which should drastically improve the user experience.

The single button on the side of the Charge 3 is a touch button instead of a physical switch, which helps to make the device more waterproof and able to track your swimming metrics.

Aside from swimming, you’ll still get Fitbit’s standard array of fitness tracking options. Running, walking, biking, and tons of other kinds of exercise are built into the tracker. But to make it competitive with other smartwatches, the Fitbit Charge 3 has picked up app support, allowing users to see all of their notifications on their wrist while also shooting off quick replies to text messages and using Fitbit’s mobile payment system on the NFC-enabled model.

The only drawback to the Charge 3 over some of its competitors is the lack of integrated GPS, which is where something like the Gear Fit 2 Pro shines. But with that being said, the Charge 3 has a battery that can last for almost a week, and it’s incredibly lightweight, so hey, tradeoffs.

The device will begin shipping later in October of this year, with the base model running $149 and the NFC-enabled variant costing $169. The second model comes with an extra band, too.

About the Author: Jared Peters

Born in southern Alabama, Jared spends his working time selling phones and his spare time writing about them. The Android enthusiasm started with the original Motorola Droid, but the tech enthusiasm currently covers just about everything. He likes PC gaming, Lenovo's Moto Z line, and a good productivity app.