Beats Music service to launch in next few months in U.S.


Beats COO and President Luke Wood revealed in a recent interview that the company’s music streaming service, Beats Music, will launch “within the next few months.” According to Wood, in addition to the web interface, Beats will be providing Android and iOS apps. A Windows 8 app is thought to be in development as well. The Beats Music service will focus heavily on curated lists in an effort to separate itself from a crowded field of established services like Spotify and Pandora as well as tech giants like Google, Microsoft and Apple who are trying to get in to the market. Wood says:

“We’re talking about real depth of personalization and knowing who I am, who you are, what we’re listening to, what we like, what we’ve listened to before and then offering up music that is highly relevant to our taste profile.”

To help get into the space, Beats acquired MOG in July 2012 in an effort to capitalize on their efforts to build a music streaming service. The company hopes they can emulate the success they have had with their headphone, earphones and speaker business. Part of that success is probably driven by key individuals with the company like Wood and CEO Jimmy Iovine, both of whom have record label experience.

Do you think Beats Music stands a chance in the music streaming market?

source: TheNextWeb

About the Author: Jeff Causey

Raised in North Carolina, Jeff Causey is a licensed CPA in North Carolina. Jeff's past Android devices include an HTC EVO, a Samsung Note II, an LG G3, and a Motorola Moto X Pure Edition along with a Samsung Galaxy Tablet 10.1. He currently uses a Samsung Galaxy S8 and (very rarely) a Nexus 7 (2013). He is also using a Verizon-branded Motorola Moto Z Play Droid supplied by his job. Jeff used to have a pair of Google Glass and a Moto 360 Sport in his stable of gadgets. Unfortunately, his kids have all drunk the Apple Kool-Aid and have i-devices. Life at home often includes demonstrations of the superiority of his Android based devices. In his free time, Jeff is active an active runner usually training for his next marathon, owns a Mazda MX-5 Miata, and plays Dungeons & Dragons. Jeff has three grown kids and a golden retriever.