Motorola fully reveals $100 trade-up program, we’re not impressed

After months of constant backtracking on software updates, Motorola has finally revealed its highly anticipated $100 trade-up program. There’s only one slight problem–it’s garbage.

Owners of Motorola devices not slated to receive an update to Android 4.1 Jelly Bean need only apply. This means if you’ve got a Droid 3, Droid X2, Admiral, Atrix 2, Atrix 4G, Cliq2, Electrify, Photon 4G,XPRT, Titanium, or Triumph you’re eligible to receive $100 towards the purchase of a new Motorola smartphone. Unfortunately, this “cash” will come in the form of a rebate card rather than an up-front discount.

For example, if you choose to go with a new Motorola device on Big Red you can take your old device into a carrier store and you will be presented with a $100 Verizon gift card which you can then use to pay your bill or purchase accessories. Due to Motorola’s close partnership with Verizon, the process of getting a phone on any other carrier is a complete hassle. Say you opt for the Atrix HD on AT&T. You will have to purchase the phone outright and then send your receipt, along with your old phone, into Motorola. Within 6 weeks you can expect a $100 Visa gift card to arrive in your mailbox.

Sure, Motorola is trying to rectify things with its disgruntled user base, and we applaud them for that. But seriously, every eligible phone on the list is worth more than $100 if you were to sell it on Craigslist or eBay, and cold hard cash is a lot more useful than any sort of silly gift card.

Source: MotoTradeUp

About the Author: Colton Kaiser

Born in southern California, Colton is a self-proclaimed tech enthusiast. His first Android handset was the Motorola Backflip, though his passion for technology began when he received his first Windows 95-powered PC for a Christmas present as a child. Dumbfounded by the capabilities of the machine, he discovered an inherent fascination for software and electronics. Colton wrote for numerous news publications before establishing his own popular technology-oriented website. When he's not writing about or playing with the latest gadgets, he enjoys watching football and destroying friends in his fantasy league, preferably while eating Mexican food. Colton currently attends the University of Redlands, where he plans to major in journalism.

  • swtrainer

    I’d have to say, “disgruntled user base” is too kind of a term. As an Atrix 4G owner, I’d say, “betrayed user base” – I prefer the option to smash my Atrix 4G over a $100 discount on another Motorola cellphone from a company that doesn’t keep its word after the way Motorola has treated its customers. As far as I’m concerned, this has caused more damage to the reputation of Android, Motorola and its parent company, Google than any other decision made by any of the major Android smartphone manufacturer. I have already steared several friends/family away from Motorola as a result of this decsion and will continue to do so. I view Motorola along the same lines I view Wordstar, WordPerfect, and Blackberry – history. Congratulations Motorola…we didn’t build that – somebody else built that – you did!

    • Never again will I purchase a non-Nexus device. I am also the owner of an Atrix 4G. However that is soon to change, as was one of the lucky ones able to purchase a Nexus 4 yesterday. I’ve learned my lesson too many times before.

      Smashing my Atrix actually sounds like an appealing option. Who knows, maybe I’ll drop mine from a 5 story building. Might be fun…

  • Oof

  • shamal shah

    I’d rather sell my phone on ebay and make more money and then buy a motorola device