Samsung goes for touching story to market Gear 2 and Gear Fit

by Jeff Causey on
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Despite a bumpy start in the wearables market with the original Samsung Galaxy Gear, the company still has lots of resources to try for a better round with their new Gear 2 and Gear Fit. Although we have learned this past week that Samsung was effective in annoying Apple with their “Next Big Thing” ads, for wearable tech there is little competition to deal and certainly no one as big a target as Apple was in the smartphone market. That means Samsung has to be creative in choosing the marketing path to take with their new devices. Their latest ad for their Gear devices suggests they are shooting for an emotional connection. » Read the rest

Google takes us behind the scenes to peek at Project Ara development

by Jeff Causey on
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As Google prepares for a developers conference later this month for their modular smartphone project, known as Project Ara, they took some time to share a peek behind the scenes of some of the ongoing work. The video that was released focuses on a few areas of development, like the electro-permanent magnet system that has been designed to hold the modules in place. They also showed a little bit about how they will be utilizing 3D printing to produce parts with different colors and textures. » Read the rest

Amazon launching set-top box at event next week

by Aditya Thawardas on
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amazon_boxtopAmazon’s entry into the video box market has been long rumored, but it seems their plans will come into fruition next week. The company has invited reporters, with the above promo image, to gather for an “update on our video business”  hosted by Amazon VP Peter Larsen in New York next Wednesday, April 2.

This is probably going to be a box to compete with products like Apple TV, Roku, and of course, Google’s Chromecast. They already have a video streaming service, Amazon Prime, that competes with other similar services. Our questions about the device will be answered next Wednesday, so stay tuned.

Source: Re/Code

 

New HTC One commercials released, feature Gary Oldman

by Harrison Kaminsky on
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In HTC’s first commercials for the new One (M8), Gary Oldman essentially tells the world to listen to the “TalkAndroids of the world” (the Internet) and pushes customers to form their own opinions on what phone to get, rather than listen to the marketing “blabber” usually pushed out regarding new devices.

To view the newest commercials, hit the break below.

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Samsung releases teaser video for new DESIGN.SAMSUNG.COM site

by Jeff Causey on
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Samsung is frequently the target of criticism for design choices related to their smartphones and tablets with many seeing manufacturers like Apple and HTC producing much nicer devices, especially in terms of material selections. Samsung has claimed in the past that they have very good reasons for the choices they make, mainly related to things like durability and cost savings. Now it appears they want to focus more on design choices they make for all of their products with a new web site, design.samsung.com, slated to be available on March 27th. » Read the rest

Latest Amazon set top box rumor puts release in April

by Jeff Causey on
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This past January rumors surfaced, as they tend to do on a fairly regular cycle, indicating Amazon was finally ready to launch a streaming media device during 2014. Things got quiet until recently when we’ve witnessed a significant uptick in rumors about the device. This includes indications that a variety of services would be available, not just Amazon’s Prime Instant video, and the potential for games to stream aided by a console-esque controller. Sources speaking to the WSJ are saying the device could be released as soon as April. » Read the rest

Review video for upcoming ‘all new HTC One’ appears on YouTube, later pulled by user [Updated]

by Harrison Kaminsky on
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Last week a video revealing the all new HTC One appeared on YouTube— it wasn’t the best review, but it showed the device in all its glory. This made some HTC execs unhappy, which caused him to later pull the video off of YouTube. Although some have downloaded the video’s content and posted it elsewhere, many are still looking for more information on the new device.

A new video, posted by another user, appeared on YouTube yesterday. It was a minute and 30 seconds long, and didn’t share any of the specs. The person shooting the video stated, “I’ll wait for HTC to do that.” The video was dark and grainy and didn’t really give any information that we don’t already know, so it’s not really worth watching. Either way, the video was recently pulled off of YouTube by the user.

Update: As expected, a few other people downloaded the video before it was pulled and re-uploaded it. We have the original video after the break.

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VIDEO: Hands on with the Galaxy S 5

by Harrison Kaminsky on
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The moment has finally come, and this year’s flagship device from Samsung was unveiled today at Mobile World Congress in Barcelona.

The Galaxy S 5 is complete with a 5.1-inch 1080p Super AMOLED screen, 2.5 GHz quad-core Snapdragon 800 processor with Adreno 330 GPU, 2GB of RAM, 16 or 32 GB internal storage options, MicroSD slot up to 128GB, 16 MP rear camera, 2.1 MP rear camera, Android 4.4.2 KitKat, Bluetooth 4.0, USB 3.0, LTE Cat.4, NFC and a 2,800 mAh removable battery. It’s also got a fingerprint sensor, a heart rate sensor and it’s waterproof & dust resistant.

Some have shown disappointment that the form factor is quite similar to its predecessor, but hey, what were you expecting, a triangle-shaped device? (It’s only 2014, people.) Other criticism stems from the lack of memory— although a bigger device, the Galaxy Note 3 features 3GB of RAM.

What do you all think?

Nevertheless, hit the break for our hands-on video with the device from Samsung’s press event in NYC.

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T-Mobile continues Tebow fun with bloopers and behind the scenes videos

by Jeff Causey on
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As the Super Bowl hoopla dies down, T-Mobile took the opportunity today to continue to capitalize on their Tebow themed ads with the release online of a couple videos showing how the athlete fared as an actor. In case you didn’t watch the Super Bowl or bailed before the end, T-Mobile was running some ads playing off of Tebow’s lack of a contract this past season and the company’s own no-contract strategy. » Read the rest