By now, it is almost a given that you have heard about the Ice Bucket Challenge to raise awareness for ALS. All across social media, people have been getting a bucket of ice water dumped on them and challenge others to do the same. This week, it has spread to the technology industry. And it should not be a surprise that one of the first to do so from the mobile industry is John Legere. The CEO of T-Mobile gets about six buckets of ice water dumped on him.
So who did Legere challenge? His good friends Lowell McAdam, Randall Stephenson, and Marcelo Claure. Oh wait, those are not John Legere’s good friends. Those are the CEOs of Verizon, AT&T, and Sprint, respectively. Gentlemen, you have twenty four hours to accept the challenge. John Legere will be sure to make it known on Twitter if you decline.
Hit the break to watch the video.
Data throttling has been a topic lately, and it looks like T-Mobile isn’t excluded. According to an internal memo, the carrier is planning on throttling the data speeds of a specific set of users on its network. Fortunately, they aren’t taking Verizon’s approach to try and force people off of older plans, but depending on what you do with your phone, you might be affected.
T-Mobile is planning on going after users that either engage in high data usage activities, like p2p file sharing, or tethering outside of the terms and conditions of their service. So if you’re downloading movie torrents on T-Mobile’s LTE network or tethering your phone without paying for the hotspot features on your plan, you can expect to start seeing some slower data speeds. The throttling is only going to affect customers on the $70 unlimited or $80 Simple Choice plans, since the newer plans already have throttling caps in place anyway. Read more
Just because T-Mobile claimed the top spot in the prepaid market doesn’t mean they’re going to back off on their competitive pricing. The carrier’s newly announced Pay As You Go plans offer extremely low, flat-rate costs for customers that are both extremely cheap and simple to keep up with. Read more
The role of an employee in a carrier’s retail store is quite easy. They are there to sell a device. So they have some options as to what devices are the best for a particular consumer. New research conducted by Kantar Worldpanel shows that United States carriers are more inclined to recommend a Samsung device rather than an iPhone from Apple. Read more
We already knew that HTC was working on the “ultimate selfie phone,” because it has entered the testing phases at AT&T.
But now according to a tweet from @upleaks, the device will also be headed to Verizon, T-Mobile US and Sprint.
We could also see the device going to carriers in both Europe and Asia as well. It’s a given that the phone will offer a better selfie experience than both the HTC One (M8) and the HTC Desire 816, but we’re not sure on any of the specifics. Stay tuned for more on this device, which we’ll surely hear more about in the coming weeks.
Consistent with their goal of making things easier for customers, T-Mobile has developed an app that users can run to unlock their devices when their contract is up or to temporarily unlock the device when traveling abroad. The biggest downside at present is that only a few customers can actually use the Device Unlock app – those who have a Samsung Galaxy Avant. Still, it is good to see T-Mobile making this move. Read more
Much emphasis gets put on the contract side of T-Mobile’s business and how it competes with Verizon, AT&T, and Sprint, but the prepaid section of the market has been a point of focus for the Un-carrier too. According to John Legere, that focus has paid off, as T-Mobile has officially passed the other three carriers to become the top prepaid carrier in the US. Read more
New results are in examining battery life for some leading smartphones across carriers and T-Mobile continues to demonstrate superiority compared to Verizon, Sprint and AT&T. Some of the results are quite impressive for T-Mobile and overall paint a widely divergent picture when it comes to battery life. For instance, the Samsung Galaxy S 5 was able to go 10 hours 57 minutes on the T-Mobile network while lasting only 7 hours 30 minutes on Verizon. Similarly, the HTC One (M8) was able to go 10 hours 50 minutes on T-Mobile, but only 8 hours 42 minutes on AT&T. Read more
With the merger between Sprint and T-Mobile in limbo due to Iliad’s massive offer, SoftBank has decided to move on. Re/code is reporting that SoftBank, the majority owner of Sprint, is hiring Marcelo Claure as the carrier’s next chief executive officer. This comes on the heels of word spreading that Dan Hesse would be on his way out and both moves are expected to be made official on Wednesday. Read more
T-Mobile is looking to offer a few customers the option to get some great upgrade pricing with their leaked Summer Savings Upgrade Offer starting tomorrow, August 6th. The promotion will allow customers that have been with T-Mobile for at least a year and don’t owe anything on a current device to pick up a new phone at a pretty heavily discounted rate, in some cases. Read more