T-Mobile plans on doing a little marketing during the Super Bowl. They already released one spot with Kim Kardashian West, and now they have another spot promoting their new Data Stash option featuring Rob Riggle and a vulture. This one will appear during the online stream.
T-Mobile isn’t stopping there because they have yet another spot, but this one will be promoting their Wi-Fi calling feature. It will show Chelsea Handler and Sarah Silverman placing phone calls in unusual places. T-Mobile didn’t release this commercial yet, but they offered up a behind-the-scenes look with the two girls. T-Mobile says the they are both “Un-predictable and very Un-carrier.”
Hit the break for the new 30 second spot, as well as the behind-the-scenes look with Chelsea and Sarah.
If you’ve been waiting for a deal on the Nexus 6, T-Mobile is offering a $48 discount on all variants of the phone with a promo code. With the Nexus 6 being so new (and relatively expensive for a Nexus device) you might want to take advantage of this before it goes away.
The promo code NEXUS6DEAL will save you $48 when buying either a 32 GB or 64 GB Nexus 6, but it looks like they’re only offering the blue colored device. Still, for almost a full $50 off, that might be enough to convince you to not worry too much about the color of the phone. Read more
In case you didn’t know it, the Super Bowl will take place this Sunday. Depending on how the games does, the commercials sometimes gets even more attention. T-Mobile has been a marketing juggernaut lately so it’s no surprise they will have a Super Bowl ad again this year. Remember last year’s Tim Tebow ad?
Last night’s Conan show debuted this year’s ad, which features fellow Armenian Kim Kardashian West making fun of her own online habits such as selfies in order to promote T-Mobile’s new Data Stash option. T-Mobile will also air a spot on NBC’s online stream as well as launch a website during the game with behind the scenes content from the commercial shoot. You can expect Kim to be Tweeting a lot during the game as well.
Hit the break for the 30 second spot.
As wireless carriers have developed 4G LTE networks over the last few years, one of the doors that has been opened is the move to using data networks for voice traffic. Pushing voice traffic over data networks is nothing new, but traditionally the technology has been confined to Wi-Fi connected devices or those physically connected to a network, like a PC hooked up to a wired LAN. The improvements to wireless networks, in particular LTE technologies, make it possible to move that same voice traffic to the cellular spectrums. We are already seeing the major wireless carriers start this transition, like Verizon’s implementation of Advanced Calling. A side effect of this change in how wireless is used for voice calls is that other companies may be able to start to offer voice service using Wi-Fi and possibly challenge the traditional carriers. We have already seen word starting to get out about how Google may implement this in conjunction with traditional carriers as an MVNO and now word is getting out that Cablevision is preparing to jump in to the market with their own solution. Read more
T-Mobile has made a new program official for customers to take part in, and they’re calling it SCORE! The program simply lets you pay an extra $5 per month on your bill, and then you’ll get discounts on smartphones after a few months.
After 6 months of paying that extra few bucks, T-Mobile will give you a free entry level smartphone. Today, that would be something along the lines of the Alcatel OneTouch Evolve 2, which isn’t a bad deal for the equivalent of 30 bucks. However, if you keep paying and don’t cash in, after 12 months you’d be able to pick up a much nicer phone (T-Mobile uses the LG L90 LTE as an example) without paying anything, or you can get a bigger discount on other phones. Read more
Just when it seems that T-Mobile has cooled down, the carrier announces something new. T-Mobile wants even more people to upgrade earlier than usual with the new SCORE! program.
Sprint is offering a pretty great deal for potential customers that are willing to switch over from T-Mobile to Sprint’s network. Customers can trade in a T-Mobile device and get at least $200 for it, which should cover the price of a new phone through Sprint.
This trade-in offer can be used with Sprint’s buyout program, so Sprint will pay out up to $350 to cover terminating T-Mobile service. Using both of these offers, it’s possible to get upwards of $550 to jump over to Sprint. Read more
Just yesterday rumors started swirling about Google finally getting the mobile network market by partnering with either Sprint or T-Mobile. Less than 24 hours later, it looks like Google has closed a deal with Sprint and will soon begin offering a wireless service to compete with the other major carriers.
According to an insider, Masayoshi Son, president of Sprint’s parent company Softbank, was the key player in getting talks going between the two companies. The deal will function like most other MNVO deals, with Google paying Sprint for capacity, then Google will sell the service to customers. Read more
American carrier T-Mobile has just announced a new Smartphone Equality approach towards its plans and offerings which promises to not leave out those with low credit scores. Read more
It has often been rumored that Google will eventually get into the wireless mobile game, and it looks like that dream will come true. As part of something codenamed Nova, Google won’t be starting their own service, but will instead opt to be an MVNO for Sprint and T-Mobile.
If you’re not familiar with what an MVNO is, it’s a mobile virtual network operator, or basically a re-seller of another carrier’s service. For example, Ting is a Sprint MVNO and Straight Talk is the same for both T-Mobile and AT&T. You can now add Google to the mix.