The next phase in T-Mobile’s route to carrier domination continues on September 10. On that date, T-Mobile will be holding Un-carrier 7.0 at a store in San Francisco. This is one day after Apple unveils its next iPhone and any other products, so T-Mobile could be piggybacking off of their attention. The invite for the event says “This time it’s personal.”
What do you think John Legere & Co. have in store with Uncarrier 7.0?
Ever since T-Mobile launched their Uncarrier initiative, other companies have had to think of creative ways to stay competitive. Eager to take away T-Mobile’s spot as the #1 prepaid carrier, Cricket (and its parent company AT&T) have announced that anyone who switches to their service from T-Mobile or its sister company MetroPCS will receive a $100 bill credit. In order to get the bill credit customers only need to sign up for service and port their existing phone number to the new plan. Not a bad deal at all, but is it enough to make an impact on T-Mobile’s enormous customer base? Let us know in the comments.
Both T-Mobile and MetroPCS will have devices available from Alcatel OneTouch this fall. The carriers will both offer entry-level devices in the form of the Fierce 2 and the Evolve 2. Through T-Mobile, the monthly price for each handset with an equipment installment plan will not exceed $5.50; therefore, it is pretty clear that this device is targeted at someone getting a smartphone for the first time or someone in need of a budget device. T-Mobile and MetroPCS are the first carriers to be getting these two from Alcatel OneTouch.
T-Mobile announced Music Freedom in June, which allows you to stream from your choice of 8 music apps with no penalty against your data cap. Today, they are nearly doubling that effort by adding AccuRadio, Black Planet, Grooveshark, Radio Paradise, Rdio and Songza. You already had the ability to stream iHeartRadio, iTunesRadio, Pandora, Rhapsody, Samsung Milk, Slacker and Spotify through the service bringing the total to 13.
It appears one major service is missing and that is Google’s Play Music. If you remember, shortly after the announcement of Music Freedom, T-Mobile asked customers what service they wanted most. Play Music killed it, but for whatever reason, it didn’t make this cut. However, T-Mobile did say they are “on track to add” the service later this year.
Is there anything else that you use that T-Mobile is missing?
T-Mobile is pushing out a small software update to their Galaxy S 5. There are no new features, but the change log states the update brings improved audio and software stability. Bug fixes never hurt, right?
This update brings the T-Mobile GS5 up to software version G900TUVU1BNG4, and you can snag the update OTA or through Kies.
Doubling your data when adding a tablet isn’t the only announcement T-Mobile has made today. The carrier is introducing some positive changes to its family plan. After seeing that Sprint would be raising its capacity of lines on a family plan, T-Mobile is now going to let ten lines be active on a single account without having to share a data bucket. This starts tomorrow on August 27, allowing existing customers to either add additional lines or intriguing other carriers’ customers enough to start a new account with an abundance of lines.
Hit the break for the full press release.
Another day, another T-Mobile deal. Starting September 3, you will be able to add a tablet (any tablet) to a postpaid Simple Choice phone plan for only $10 per month, and T-Mobile will match your LTE data plan (up to 5 GB per month) specifically for the tablet. So if you happen to have a 5 GB plan for your phone, you will also get an additional 5 GB for your tablet. It doesn’t matter which plan, whether it be a 1 GB plan, 3 GB plan or whatever else, you will get that same matching data reserved for your tablet. This is on top of the 200 MB that you already get for free, not that it’s a big deal.
Does this offer make you want to switch to T-Mobile? Full presser after the break.
T-Mobile has announced another move in their Un-carrier strategy, this time to expand the amount of data available to customers on an entry level Simple Starter plan. A Simple Starter plan comes with unlimited talk and text and 500 MB of LTE data for $40 per month. For only $5 more per month, customers can quadruple available data to 2 GB per month. This new deal will be available starting September 3rd, still with no service contract required.
Sprint has just launched a new plan for single line users to get a precious unlimited data package. $60 will get you unlimited talk, text, and data for a month, which is a full $20 cheaper a month than T-Mobile. AT&T and Verizon will give you 1 GB for $80/ mo, so they are hardly comparable to this new version of Sprint we’ve been seeing lately. In order to be eligible for this discount, however, you must have a device that’s compatible with the network, purchase one at full price prior to starting the plan, or use Sprint’s monthly payment and upgrade plan.
T-Mobile is launching a new campaign starting next week that aims squarely at Sprint customers. Taking some jabs at Sprint by pointing out how their customers have “suffered” and had to put up with both “the Framily” and the “slowest nationwide LTE network.” T-Mobile is offering a free upgrade to unlimited data for one year when existing T-Mobile customers refer someone to the Uncarrier. Although focused on Sprint, the offer applies to both AT&T and Verizon customers as well. The free upgrade will apply to both the new T-Mobile customer that ports their number over and the existing T-Mobile customer that served as the referral source. If a T-Mobile customer already has an unlimited Simple Choice plan, T-Mobile will give them a $10 per month credit for one year.