The mobile industry has not been kind to Sony for the last few years. Sony has failed to recognize it needs to change in order to stay competitive and considered leaving the industry altogether because of this. It seems like the company will remain involved in mobile for the next year or two because a new campaign promotes their devices’ capabilities. Also, leaks have revealed that a Xperia Z4 is on the way. The Xperia Z4 and other handsets cause Sony to believe that it will sell thirty-eight million handsets in 2015, according to Digitimes. The report notes that Sony’s goal for the year has been lowered because of changes within the company’s mobile division. Sony now has a focus on mid-range and high-end devices.
Cloud gaming service OnLive has announced it will be shut down later this month. The reason for the shutdown is that Sony has acquired “important parts” of the service and the company has no plans to continue operating OnLive. That decision makes sense considering Sony operates PlayStation Now, another cloud gaming service featuring titles from the platforms vast catalog. So the pieces of OnLive being acquired by Sony are almost guaranteed to be integrated into PlayStation Now.
Data centers supporting OnLive’s services will cease to exist on April 30. Subscribers will no longer be charged and games will go inaccessible on that date. All data will be deleted after accounts are closed.
Despite being a major brand in the world of electronics, Sony has struggled to find succes, or a profit, in the mobile devices market. This is notably true in the U.S. market. These forces led Sony CEO Kazuo Hirai to announce in February that a plan to return to profitability by 2018 may not include smartphones based on their absence from his statements. A new statement from the company says mobile devices will be part of Sony’s future and to back that up, a new, major advertising campaign is launching this month. Read more
Recently, a Sony device codenamed Cosmos, has recently leaked in not one, but two different leaks. Well another one has serviced today from device leaker upleaks. This rumor suggests that the Sony Cosmos will be introduced as the Xperia C4.
Sony has announced the official Android 5.0 update roll out for the Xperia Z3, Xperia Z3 Compact as well as the Xperia Z3 Tablet Compact starting the end of March. This means the update should be already rolling out to the devices, although Sony makes it clear that the timing might vary depending on the region. Read more
Sony has announced that they’ll officially begin selling their SmartEyeglass developer edition in four countries for anyone interested in making a purchase. You’ll be able to snag one in Germany, Japan, the US, or the UK, unless you’re in a business customer, in which case it’ll be available to you in Belgium, France, Italy, Netherlands, Spain and Sweden. Read more
A new image of the Sony Cosmos has shown up online showing the front facing side of the device. It doesn’t really reveal anything we hadn’t seen before, but you do get a better look at the large front-facing camera that Sony’s including with this phone.
Rumors still point to this device launching with a MediaTek processor and running Android 5.0 out of the box, but otherwise, there’s a ton we don’t know about the device yet. Hopefully more info comes out of the rumor mill soon. Read more
Yesterday we got our first look at the Sony Xperia Z4, but the device was only partially visible. Today the full image has been released leaving nothing to the imagination. Nothing surprising here, and as we said yesterday, it looks very similar to a Z3.
Is anyone excited for this phone?
Sony is now pushing out the long-awaited Lollipop update to all unlocked models of the Xperia Z3 and Z3 Compact located in Baltic and Nordic regions. The 1.3GB upgrade, which carries firmware number 23.1.A.0.690, transports the latest build of the Android operating system to the handset, in addition to a handful of bug fixes, stability improvements and speed optimizations.
If you thought that Sony would be drastically changing the design of the Xperia Z4, think again. We have the first image of the device, and although it doesn’t show the entire body, it’s clear that Sony isn’t changing too much with their next flagship.
We still don’t know when Sony will unveil this phone. Based on past practice, it would have been Mobile World Congress. Will Sony wait until IFA in September or will they host a launch event over the summer?