This Friday is fast approaching, and you might be waiting not-so-patiently to get your hands on a brand new smartphone.
For anyone waiting to get the Nexus 9 for the Holidays, it might be best to strike now.
A new analysis of the Amazon Fire Phone, introduced last month, suggests sales of the device have not exactly been lighting things up. This is in contrast to news yesterday showing that Amazon appears to have a hit on their hands with the Amazon Fire TV. However, the device has only been out for a short period of time, so things could still turn around for Amazon.
Because Amazon does not share figures regarding the number of actual devices, analysts have to infer how their devices are doing in the market. In the case of the Amazon Fire Phone, analysts have combined data from Chitika and comScore to estimate Amazon has sold no more than about 35,000 Fire Phones.
It isn’t its flagship smartphone that is bringing Motorola success. Motorola has experienced a very successful second quarter in 2014 due to the success of its budget handsets. The Moto G was first up and featured quality specifications for a great price without a contract. The Moto E went even further down in both categories and allowed Motorola to capture a market that would otherwise be left for feature phones.
Gartner has released a new study that says the market for Chromebooks is changing amidst rapid growth. They predict sales of Chromebooks during 2014 will increase to 5.2 million units which would be an increase of 79 percent compared to 2013. Gartner says by 2017 those numbers will triple to 14.4 million units. Meanwhile, Gartner says buyer demographics are changing. As recently as 2013, the vast majority of Chromebooks were being purchased in the education sector that accounted for 85 percent of sales. Gartner thinks that will shift with more than half of sales going to consumers during 2014.
In case you were ever wondering whether the ability to quickly tap buttons, like we learn while playing video games, may apply in “real” life, Xiaomi appears to have figured out a way to make it meaningful. Employing a strategy called “hunger marketing” where they only make limited numbers of devices available, buyers in India discovered they had about two seconds to get their order going to grab an Mi 3. According to Xiaomi, a sale of 15,000 units of their Mi 3 handset was conducted today via Flipkart and the entire lot sold out in only two seconds. To give an idea of how quickly the orders were made, some users indicated they clicked the buy button to add it to their cart only to see its status change to out of stock by the time the page refreshed. Perhaps the buyers who did manage to get an order in are really good at Flappy Bird.
Xiaomi indicates they will hold another sale on August 12th at 2:00 pm. In order to participate, buyers have to register starting today at 6:00 pm.
Xiaomi’s strategy of marketing, combined with a well-spec’ed device at a low price, seems to be paying off as they recently surpassed Samsung in terms of smartphones sold during the second quarter of 2014 in China.
source: Mi India (Facebook)
While LG seems to be relatively bullish on the rest of the year’s outlook, it may not be the case for the rest of the industry.
According to the DigiTimes, major Android smartphone vendors including Samsung, LG, Sony and HTC are expecting slow sales for the rest of of 2014, as China-based manufacturers expand their portfolios to include budget-based smartphones for the mid-range market. Other consumers are simply in wait-and-see mode on the upcoming iPhone 6, which is sure to make waves upon release.
LG’s G-series devices have been quite a success for the company, which expects its sales numbers to boom by the end of this year.
Two Korean brokerage firms, Kiwoom Securities and Korea Investment, forecast roughly 60 million smartphones in sales this year, while Daewoo Securities expects LG to sell over 62 million smartphones.
Between the years 2011 and 2012, the company only shipped between 20 and 26 million units, while last year, it shipped 47.6 million devices.
Since last year, LG has become more of a staple in the market, so 60 million units may not be too much of a stretch. This all bodes well for stockholders, and hopefully for the consumers as well.
Source: Korea Times
Samsung’s been experiencing a financial slide here in the United States, and it seems that it’s experiencing some poor sales overseas as well.
According to Q2 statistics, Xiaomi now represents a bigger chunk of the pie than Samsung, which was not the case just a few months ago.
This trend certainly has to do with Xiaomi’s low price points on their devices, something the Chinese market values highly. We’ll soon see if the trend continues in other countries as well.
According to new industry data from Strategy Analytics, Android is doing pretty well.
The numbers show that the operating system shipped on roughly 85 percent of all smartphones in Q2 2014 — the total shipments came out to 295 million units worldwide.
This can’t be good news for Apple, Microsoft and Blackberry, although their numbers are most likely much better when the statistics are including only American shipments.
To see the full report, hit the source link.
Source: Strategy Analytics