Google introduces Trial Run Ads that allow users to test out an app without installing it

google trial run adsgoogle trial run adsGoogle has introduced a new way for users to test out apps that pop up in search results without actually having to take the time to install and run the application. Roughly 25% of app installations never actually get touched (I’m guilty of that myself) so Google is looking into new ways to try and get users engaged with the application before it ever hits their phone. Read more

Mobile news app Circa fails to find a buyer, goes on indefinite break

circa newsCirca was a niche news app that took a mobile-first approach to information curation. It was a cool app with a decent number of downloads and an impressive average rating on Google’s Play Store, but apparently that just wasn’t enough to help sustain the company.

The co-founder of Circa, Matt Galligan, released a statement today announcing that the app/service will be taking an indefinite hiatus after failing to be purchased by a bigger company. Circa developers looked at multiple monetization options, but none of them really fit what was considered the focus of the company, which lead to this situation where Circa would either be acquired by another more profitable company, or it would be doomed. Looks like the latter happened. Read more

Google says mobile Chrome browser not getting support for extensions

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Part of the power of Chrome on the desktop are the extensions that add to the functionality of the platform. Google made it possible for the extensions to sync across devices so users have the same tools available to them whether on a work computer or a home computer. One shortcoming surfaces as soon as a user opens Chrome on their mobile device. Although accounts and bookmarks will sync to the mobile version of the browser, extensions do not and the Chrome team says this is not expected to change. Read more

Google now bigger on mobile than desktop, company says

google-now-search

As the mobile industry grows, so does Google, it seems. The search giant announced that users are now searching more on mobile than desktops in ten countries. The company mentioned that the US and Japan were on the list, but refuses to reveal the other eight.

Smartphones are certainly a major part of this statistic, but tablet searches are included as well. Adapting to this new change, Google will be rolling out a new smartphone-friendly ad format that will be richer and more engaging than the traditional mouse clicks of AdWords.

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Samsung’s second annual Developer Conference will highlight Smart Health, Wearables, Virtual Reality and more!

Samsung-Developers-Conference

Samsung has announced that it will be holding its second annual Developer Conference this fall. The event will take place on Thursday, November 11 through Thursday, November 13 and will be held at Moscone West in downtown San Francisco where attendees can explore the ‘connected living’ concept.

More than 10 topics will be discussed at the convention during a total of 90 action-packed sessions. These sittings will be based on a variety of different themes, including Smart Health, Wearables, Virtual Reality, Mobile, Smart Home and Games.

Hit the break below to view the full press release.

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Google News updates mobile web app with real time updates, new design


Google News images

Google recognizes that more and more people are using their mobile devices as their primary news sources. To keep up with the changing times, Google has updated its mobile web app for Google News.

The page updates in real-time, which is a nice little addition— manually refreshing is no longer required.

Google laid out some of the main new features for us. Hit the break for details:

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