Cyanogen Inc., the company formed to oversee the continued development of CyanogenMod, announced new branding today. While they promise the character of Cid will continue to be used, especially in reference to the community of CyanogenMod supporters, a new logo was revealed in the announcement. Cyanogen says the new logo is meant to invoke the idea of “tools and building” as the project is intended to help users create a smartphone experience that is unique to them. » Read the rest
Ever wonder who designed the Android logo and why it looks the way it does? Irina Blok is that person and created the logo when she was a designer at Google while they were preparing Android’s worldwide launch. Blok and her colleagues set out “to create a look for the software — something that consumers could easily identify.” And that’s exactly what they did. The Android logo is one of the most recognizable out there due to its simplicity.
Blok was told to “involve a robot, and so she studied sci-fi toys and space movies — anything that might” inspire her. But the final choice was based on the pictograms found on men and restroom doors.
What is very interesting is that it resembles the open-source software that anyone could change. Block explains ”‘that was pretty daring‘” because many companies choose to protect their trademarks rather than leaving it available to be used and modified freely.
Source: New York Times
That’s right, there’s a new Google Play logo. It’s nothing major, but the actual word “play” has disappeared in the new version. Instead, “Google” is followed by the triangle play icon. In addition, the text is a darker shade of gray. This probably doesn’t mean anything besides just a simplified logo, but it’s still worth noting.
At this point we’ve gotten pretty used to Verizon slapping their logo all over the phones that they carry, seemingly not even caring about aesthetics, found in the most awkward places on some devices.
This time, things might be a little different. Evleaks has tweeted out a picture of Verizon’s variant of the HTC One, and guess what— no Verizon logo to be found on the front of the device! (We are sure that this is Verizon’s variant because of the “4G LTE” icon in the status bar.)
Although it wouldn’t be a surprise if Verizon’s logo were to be found on the back of the device, this certainly marks a change in the carrier’s way of doing things. Launch date and pricing are pretty much anyone’s guess as Verizon hasn’t released any further information about the device.
With Motorola Mobility apparently on the path to releasing the Motorola X phone sometime this year, the company appears to have decided now is the time to reveal a new logo. The company has kept the unique “M” badge as part of the logo. The image above shows a circle of colors around the “M” badge. This appears to represent the possible colors that can be used to surround the badge. Hit the break and you can see an example of the logo in the purple color as used on the Techweek web site. The new logo also includes the Motorola name beneath the graphic portion, but the typeface has been modified to a lowercase, thinner font. Text indicating Motorola is “a Google company” is also included. The new logo was discovered on the web site for Techweek, a technology conference site. The next scheduled event is the Chicago conference on June 27th – 29th. » Read the rest
LG is subtly upgrading its Optimus logo with a new look. In an effort to tie in the sleek look of the new Optimus line up, the logo is metallic and slim, just like the new phones. The logo is also modern and simple. LG says those qualities embody their philosophies on their devices. The new smartphones, and the new logo, will debut at Mobile World Congress at the end of February. Do you think the new logo reflects promise in the new Optimus line? Let us know in the comments. Also, check out the full press release below.
NEW LOGO FOR LG SMARTPHONES DEBUTS AT MWC 2012
LG to Transform Its Optimus Brand Logo with New Design-Oriented Handsets
SEOUL, Feb. 17, 2012 – LG Electronics (LG) renews the logo design of its signature mobile phone brand, the Optimus, reflecting the company’s reinforced design leadership. The incumbent Optimus brand was initially introduced two years ago in line with the launch of the LG Optimus Q, LG’s first smartphone.
The new Optimus logo is designed to accentuate the metallic edges and slim shape of the 2012 smartphone line-up unveiled at this year’s Mobile World Congress (MWC). It embodies modern and seamless simplicity, which is the core for LG’s design philosophy for mobile devices.
With the new logo and desired specifications, LG will offer superior smartphones that bring design prestige to users seeking aesthetic beauty on technological devices. Also, the company’s commitment to raise the ante by offering best quality products to consumers will be further reinforced.
Further details regarding and a live demo of the new smartphones with the new logo will be offered at LG Stand ( Hall 8 ) at MWC 2012 from February 27 to March 1.
It looks like Sony Ericsson is not pleased with Clearwire’s official logo appearing strikingly similar to their own. They have taken action by suing Clearwire, filing for a federal trademark lawsuit in Virginia. SE claims that Clear’s logo is causing confusion among the mobile market. CW has plans to place this logo on a number of handsets they intend to release later this year, something SE desperately does not want to see. » Read the rest
Notion Ink wants to change their company logo and they want your help! Above you can see several logo submissions they’ve received from designers, but the right one hasn’t jumped off the page at them just yet. Think you can do better?
If you want to take part, send in one of your best designs for a new Notion Ink logo to “email@example.com” with the subject line “Logo Contest”. Designs can be sent in until October 22nd 2010, live polls to vote same day, and closing by October 25th.