Sony working on special India-only entry level smartphone strategy

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Sony is working a special strategy for the smartphone market in India says managing director Kenichiro Hibi. The need for a special strategy is driven by Sony’s larger move as a company to get out of the entry level smartphone market on a global basis. However, India is the fastest growing smartphone market in the world, even faster growing than China, and entry level smartphones rule the roost. This means Sony has to continue to produce them for that market if they want to compete in India. Read more

HTC limits customers in India to HTC One M9+, announces other new devices

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Although the HTC One M9 is considered the company’s latest “flagship” device, HTC has decided not to offer it in India. Instead, HTC will only be making its slightly larger version, the HTC One M9+, available to customers in India. HTC says the device will be available starting in early May at a price of ₹52,500 (≈ $842 USD). Many think this is a move by HTC to provide a device that can compete more favorably with the Samsung Galaxy S6. Read more