Android Tops iOS in Mobile Ad Impressions

by Jesse Bauer on
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OSMobileMix-e1294876238137

For the first time, Android is now the king of mobile Ad Impressions across smartphone use, and dominating the market with 46%, while rivals iOS sit at 32% and RIM at 16% as of the end of December 2010. While this was certainly expected given the huge increase in Android device activations, it’s also noteworthy that this includes tablet devices such as the iPad and iPod Touch, as well as the Samsung Galaxy Tab and others.

Android ad requests grew 141% from Q3 to Q4 in 2010, where they have seen a total of 3130% increase since January 2010! Apple iOS ad requests grew 12% from Q3 to Q4 2010, increasing 14% for the entire 2010 year. RIM requests increased 280% from Q3 to Q4, no doubt from their BlackBerry Torch and Flip campaigns, while having a total growth of 224% for the whole 2010 year.

So what does this all mean? It means that Android is maintaining steady growth, while the competition increases slightly by comparison. In time, with transitions like that in metrics, it’s only a matter of time before Android OS dominates, just as we’re seeing now. Only other question left is how will the release of the Verizon iPhone4 impact these numbers? It won’t really. While they start activating iPhones, They’ll also be activating Android tablets and the next wave of 4G Android smartphones, thus flooding the market again with new devices and even more ad impressions.

We’ll see how this looks at the end of February. What are your thoughts? Will the Verizon iPhone make an impact? Will the Sprint event make a difference?

[via techcrunch]

Android on top for Ad Impressions by OS

by Jesse Bauer on
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Millennial Media ad chart

Millennial Media, a private mobile ad network, has released numbers showing that Android devices have topped iOS for operating system impressions!

First off, the charts above show that smartphones have moved ahead of feature phones inn the dominate market share position. Secondly, Apple has 46% of the OS impressions within the smartphone market, where a 2nd place 29% comes from Android devices.

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T-Mobile G2 Preview

by Jesse Bauer on
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It looks as though Engadget has gotten their hands on the new T-Mobile G2! Seen at Best Buy in the NYC, it’s gotten a bit of a buzz. The new G2 boasts a 3.7 inch display, 800MHz Snapdragon processor, 4GB of internal memory, a 5mp camera with flash, all loaded with Android 2.2!

Engadget was kind enough to record their fun with the T-Mobile G2 as well for our viewing pleasure!
Click here to read more on the specifics. We know you wanna! So who’s planning on getting a G2? Let us know in the comments.

[via Engadget]