Yesterday, AT&T launched its super-fast U-verse GigaPower Internet service in Cupertino, pipping Google Fiber to the Silicon Valley city post.
Google Fiber hasn’t exactly gotten off to a hot start, as it’s only available in a handful of cities. Google has been working on expanding their ISP footprint, though, and the next city on that list is Salt Lake City, Utah.
Google announced today that they’ll be partnering with the city to figure out the best way to lay out their fiber network to get customers connected. Salt Lake City was likely picked due to its large technology sector, since those kinds of cities and areas are prime targets for Google’s gigabit internet service.
In a press release published earlier today, Google announced that it’s now testing local ads with mobile-like ad-targeting for its Fiber TV service in Kansas City.
This ad delivery process pretty much resembles the manner in which ads are targeted for mobile devices, by way of enabling publishers to set specific requirements for their ads; for example, not being displayed on the same device more than once, or only being shown on units that have viewed technology-related content.
Google launched the Fiber internet service in Kansas City, Kansas a couple of years ago. Google also launched an accompanying cable TV service along with broadband, giving users the option to ditch their cable provider and pick Google instead. A new report now claims that this service hasn’t exactly been off to a flying start with only 29,867 video subscriptions made so far.
Google Fiber was initially started off in Kansas City, Kansas followed by Kansas City, Missouri. It was then made available in regions of Austin, Texas and Provo, Utah as well. Today, Google has announced the rollout of Fiber in Atlanta, Charlotte, Nashville and Raleigh-Durham.
Google Fiber just might be the best thing that ever happened to the internet, but it might not grow as fast as we would like. We can talk about cord cutting all we want, but the bottom line is that most Americans like the triple play bundle that cable companies offer. You know, those package deals that consist of TV programming, phone service, and the internet.
To take charge of its burgeoning internet and television service, Google has selected someone with expertise in operations for future expansion. Dennis Kish, a former Qualcomm executive, has been selected as the leader of Google Fiber. Kish has spent a number of years with Actel and ST-Ericsson as well. At Qualcomm, he was the senior vice president and general manager of the technology division.
Bringing in Kish shows that Google is dedicated to taking Google Fiber beyond an experimental project. Under this new leadership, he will be working on launching the service in additional locations across the country. Google Fiber is currently available in Kansas City, Provo, and soon to be Austin. At this point, there are nine metropolitan areas listed as candidates to be next.
Kish is replacing Milo Medin, who was largely behind Google Fiber’s launch. Medin will remain with Google by working on undisclosed projects.
Source: Digits (The Wall Street Journal)
Google may be working on an upgraded Google Fiber television box to launch in the near future. An FCC filing revealed a new set-top box with a model number GFHD200 that’s sporting 802.11 ac/n WiFi, 10/100 Ethernet, MoCA, Bluetooth and HDMI 1.4, all of which are pretty standard for a high-end cable box like this. Unfortunately, there aren’t any other details about the box in the filing, but with I/O just a few days away, maybe Google will shed a little more light on their Fiber plans with us.
Earlier this year, we reported that Google had 34 cities in mind to expand their Google Fiber product. While we’re almost mid-way through the year, we haven’t heard much of their progress until today. According to Google, they have actually been busy in preparations to prepare Google Fiber for those said cities. Google is currently working through a “checklist” on what needs to be done and almost finished. One of the main things that Google still needs to accomplish in order to come through with their promise would be getting approval from several city councils in regards to its “fiber huts” which would house thousands of glass fibers to coordinate the network.
This is certainly good news and I’m eager for Google to expand Fiber, as I’m sure you are too. Check out the source link below for the official blog post from Google pertaining to this.
source: Google Fiber Blog
Google Fiber has certainly been generating some hype with its free and low-cost internet packages. In a recent document that was circulated to the next 34 cities slated to receive the service in 2015, Google hinted that there may be plans to roll out WiFi services to those cities in addition to wired fiber connections.