In case you missed it during the game, Fitbit aired its first ever Super Bowl commercial to show off the Fitbit Blaze. The smartwatch doesn’t actually ship until March, but it’s not going to stop Fitbit from drumming up some anticipation for the device ahead of time. Read more
Fitbit has opened pre-orders on their site for the latest activity tracker they are adding to their portfolio, the Fitbit Alta. The new device is a low profile device similar to some of their earlier models with a minimal screen so it can be worn in a more discrete manner than some other recently released devices like the Fitbit Blaze or the Fitbit Surge. The Fitbit Alta will sell for $130 and is expected to start shipping in March. Read more
A university is issuing Fitbit trackers to students this year, and those students will be required to wear them to track their steps, sleep, exercise, weight, you name it. And yes, they’re getting a grade for how well they do. Read more
Wearables. Huge companies are spending millions in marketing to make it seem like you need one. Smartwatches, fitness trackers, smart bracelets, smart rings, and more are just some of the types of wearables you might see. I personally didn’t think any of these items would be useful, but not to be ignorant with my opinion I decided to buy one to find out the truth about living with one.
Planning on using your Fitbit to track your fitness? Think again, Fitbit is being sued for not tracking accurately enough. Its heart rate monitoring to be specific is said to be way off from real results.
It’s not an Apple Watch knockoff you’re looking at. That’s the new Fitbit Blaze smartwatch announced at CES 2016. Through the years, Fitbit has released several activity trackers that mastered exactly what they needed to do: track activity. But the market for activity trackers began to felt an increasing amount of pressure in 2014 when smartwatches became a better value. Most smartwatches can do exactly what Fitbit offers in its own devices. So, in 2016, Fitbit is joining the field with its own smartwatch. The Blaze, which really does look like a cheaper Apple Watch, is yet another product that wants to combine power and style.
It’ll be a busy week, but these are the press events you need to be paying attention to during CES 2016.
Time to shed the pounds! Retailers including Best Buy, Amazon, and Woot are selling Fitbit activity trackers for a lower price in honor of Black Friday and Cyber Monday. Fitbit itself, too, is taking between $10-$50 off of the Zip, Flex, Charge, Charge HR, and Surge. With the exception of Woot, all models sold by the aforementioned retailers are new models. Woot’s Fitbit models are a much lower price due to being refurbished.
Explore your different options through the links below.
[Fitbit] [Best Buy] [Amazon] [Woot]
Verizon has largely resisted a lot of the changes going on in the wireless carrier industry, but resistance is futile when it comes to Black Friday. If you are interested in switching to the carrier and are willing to get a phone from a small selection of options, this Friday could be the day to do it. Verizon will be offering deals totaling up to $500 in credits and gift cards. Read more
Jawbone and Fitbit clearly do not like each other and the acrimony has erupted into a series of lawsuits between the two activity tracker manufacturers. The latest action is a counterclaim leveled by Jawbone against Fitbit alleging Fitbit’s patent lawsuit is frivolous. According to Jawbone’s filing, “Fitbit is knowingly and willfully misusing its patents as part of its efforts to protect its market power…The infringement allegations in both lawsuits are plainly meritless, and Fitbit had no reasonable basis for bringing either case.” Read more