comScore released smartphone manufacturer and operating system data today for the first quarter of 2013 in the U.S. market. The numbers show Android continuing to dominate with 52 percent market share for operating systems. This was down slightly from December 2012 when Android held 53.4 percent of the market. Blackberry also slid down to only 5.2 percent of the market and Symbian took a small dip. Apple’s iOS was the big gainer for the quarter jumping 2.7 percent to grab 39 percent of the market and Microsoft also gained slightly. » Read the rest
Should Android manufacturers finally have reason to worry about Android’s perceived growth as a mobile platform? The latest ComScore report indicates that yes, they may need to worry for once. According to the report, the period between October 2012 and January 2013 shows that Apple is slowly beginning to eat away at the overall smartphone subscriber market share thanks to its 37.8% share among smartphone subscribers— up from 34.3% in October. Conversely, Samsung led the pack among Android devices thanks to its 21.4% share among smartphone subscribers— up from 19.5% in October. HTC, Motorola and LG round out the top five manufacturers.
Additionally, Android’s market share is slowly beginning to show signs of erosion, while Apple’s iOS platform is experiencing steady growth. Android’s overall share decreased to 52.3% in January, down from 53.6% in October; iOS grew to 37.8%— representing an increase from 34.3% in October.
We love statistics on smartphones. It’s always fun to see what’s popular in the smartphone market, and what’s becoming more popular. comScore always gives us some great numbers to analyze, and they’ve just released their stats for the US smartphone market from a period starting in September 2012 and ending in December 2012. According to their report, a massive 125.9 million people in the U.S. owned smartphones, up about 5% from September. Samsung pulled in about 21% of the market, up from 18.7%, and HTC pulled up with second-place in Android OEMs with 10.2%, down from 12% three months prior. Overall, Android ran on 53.4% of all smartphones, which was up a minor 0.9%. Apple’s number spot with 36.3% was still quite a ways behind. Nothing too surprising with these reports, but it’ll be interesting to see if there’s still room for growth with the wave of new Android phones set to be released later this year.
We’ve told you about how us Android users use Facebook more than iOS users— and now it appears that we use Facebook most among the apps found on our mobile devices. According to a recent ComScore study, mobile users tended to use Facebook more than Google Maps between March and December of 2012, based off of the monthly mobile usage trends. What’s even more astounding is the fact that Facebook consistently ranked first in terms of mobile app engagement— meaning among all the apps available on devices, most people spent their time using the Facebook app compared to everything else, including Google Maps, Gmail and Instagram.
So while Facebook and Google Maps ranked tops among all the apps out there for mobile users— ComScore is quick to highlight that there’s a possibility in 2013 that we may see different apps out there challenge for the top spot like Netflix or Twitter apps. Regardless— 2013 should be an exciting year for the usage of apps on our mobile devices.
Despite, most major Android manufacturers losing users, Android continues to grow as a platform. comScore recently released its May through August market share numbers and it shows Android’s overall gain. The most recent data highlights the percent of Android smartphone users jumped from 50.9% in May to 52.6% in August, so its safe to say that Android is still the most popular mobile platform. Among Android manufacturers, Samsung is steady as 25.7%, LG is down to 18.2% from 19.1% and Motorola is down to 11.2%, a 0.8% change from May. It seems that the only manufacturer reporting any real gain is Apple, which not only boosted their hardware from 15% to 17.1%, but their software a whopping 2.4% from 31.9% to 34.3%.
While it appears that Android the platform continues to grow at a steady pace, Apple crossing the one-third share mark may indicate Android isn’t so safe after all. The one bright light shining through these hazy reports is actually HTC, who is extremely popular in the US. The Taiwanese smartphone manufacturer has boosted themselves a subtle .2% to 6.3% total share. One major thing to keep in mind about these numbers is that they don’t account for September’s iPhone 5 release, so Apple’s current share may be even higher than their current status. If you’d like a closer look at the numbers just click through the source link.
Well, folks, the July 2012 ComScore numbers are in and we’re seeing more of the same… Samsung and Android are both still leading in market share. Sammy posted a 25.6 percent lead in the U.S. market, down 0.3 percent from April, but still dominant overall. Samsung nemesis Apple went up 1.9 percent for a total of 16.3 percent in the U.S.
On the OS front it’s what you’d expect… Android is up 1.4 percent to 52.2 percent overall and Apple is also up 2 percent to 33.4 percent overall. Microsoft dropped 0.4 percent and owns 3.6 percent of the market, and poor RIM took the biggest hit with a 2.1 percent drop and holds only 9.5 percent of the market.
Really no surprises here. The trends continue. For a more detailed analysis, hit the source link.
comScore announced market share numbers for June and when comparing them to March, Android’s share increased by only 0.6% to 51.6%. Apple didn’t fare much better as they came in at 32.4%, an increase of 1.7%.
As far as manufacturers go, Samsung continues to roll, but they did have a minor setback. They came in at 25.6%, but that’s down 0.4% from March. In fact the only two gainers were Apple and HTC, which were +1.4% and +0.4% respectively.
Earlier today we posted IDC’s analytics which heralded Samsung as champion among vendors for both units shipped and market share. Now, the latest comScore has just became available and it too spouts the resounding success of Samsung. To that end, IDC cited the company’s ridiculous 267% year-over-year change. As far as just this past March, though, Samsung has found itself on top with 26% ownership of the market. The leader is followed by LG at 19.3%, Apple at 14%, Motorola at 12.8%, and HTC at 6% with the remaining percentage points being tussled over by “Other.” Also of interest here is the breakdown of mobile operating systems. As of this past three month average, Google Android acquired 3.7 points bringing it to 51%: an insurmountable majority in the making. Bravo to Samsung for leading the charge.
According to a recent comScore report, the Amazon Kindle Fire makes up over 50% of the Android tablet market. A recent study shows that the 7-inch slate nearly doubled its sales from December to February 2012, maintaining 54.4% at the end of the month. Samsung’s family of Galaxy Tabs take the second spot and sits at only 15.4% of the market, down from 23.8% in December. Following at quite a bit of distance away is the Motorola Xoom and the ASUS Transformer with a score of 7 and 6.3% respectively, while the Lenovo IdeaPad Tablet K1 holds the bottom spot at only 1% of the market.
Included is the comScore test is Browser statistics, ie. which devices access the web more frequently. Although Amazon’s 7-inch Fire holds the top spot in market share, it isn’t the one that access the web more frequently. comScore’s report shows that the larger 10-inch tablets are visiting web sites more often, with the 10-inch tablet market holding a 39% higher browser rating than 7-inch field. This is most likely because of the larger real-estate and easier readability on the larger screens. Click the source link below to see comScore’s full report.
The new comScore numbers are out and the more things change, the more they stay the same. Android and iOS dominated while Microsoft and RIM struggled. What’s more interesting, though, is that for the first time in history, over half of all smartphones owned in the U.S. run Android. Over half. That’s a majority.
Last November, Android stood at 46.9%, and grew 3.2% to a total of 50.1% in February. In comparison, Apple grew 1.5% to a total of 30.2% of the U.S. market share over the same period. This suggests that Android phones significantly outsold iPhones, contradicting a previous study by a different research firm.