Korea Times is reporting that Samsung is “progressing in its talks with Best Buy”. What exactly those talks are is unknown, but there have been reports that Samsung might invest in Best Buy. Let’s not forget that Samsung is also planning on opening “Experience Shops” in over 1,400 stores. Samsung’s vice chairman Lee Kun-hee didn’t get to specific on what the topic was, “I recently met with senior executives at Best Buy and discussed pending business issues.’’
There is no question that the existence of Best Buy is crucial to Samsung’s success in the U.S. so they could also be exploring other opportunities to help the struggling retailer. ”Samsung has been considering increasing subsidies paid to Best Buy in a strategic move to help the retailer and also increase the exposure of its products,’’ said Kim Young-woo, an analyst at HMC Securities.