Sony kicks off ‘Don’t settle for good Demand great’ campaign for the Xperia Z3 and Xperia Z3 Compact

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The Xperia Z3 and Xperia Z3 Compact will start rolling out throughout the world, so it’s not surprising that Sony is kicking off a new advertising campaign in support of the devices.

This digital campaign of short films are now live on YouTube and titled, “Don’t settle for good. Demand great.”  According to Louise Forbes, director of product marketing creation at Sony Mobile, the campaign “taps in to the passion of those people who refuse to settle.”


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Toshiba Chromebook 2 available through Amazon, pricing starts at $249

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In the market for a new laptop? We should mention giving a Chromebook a look. In the next several months leading up to the holiday season, there are going to be an abundance of Chrome OS devices released. The Chromebook 2, from Toshiba, is currently available through Amazon.

There are two models and both feature a 13.3-inch display. The base model’s display has a resolution of 1366×768 while upgrading raises this to 1920×1080. Regardless, you get an Intel Celeron N2840 processor. The upgraded model takes the base 2GB of RAM up to 4GB. Battery life for the base model is estimated at eleven hours and the 1080p display of the more expensive Chromebook 2 lowers it to about nine hours.

Source: Amazon [Base Model Link - $249] [Upgraded Model Link - $364]

Samsung Galaxy Alpha arrives in India for $653

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The Galaxy Alpha is beginning to make its way to additional markets. At launch, the United Kingdom was the only place where the metal device was easily found. Now, the Galaxy Alpha is available in India for INR 39,990 (or about $653). It can be found online or in retail stores. Samsung is partnering with Indian carrier Airtel to include a promotion with 50GB of 4G LTE data over two months.

According to Samsung, the Galaxy Alpha is the first of many devices to come to India that will have a 4G LTE connection.

Via: SamMobile

Unable to stop losses, Pantech puts itself up on the sales block

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Although Pantech is not a major player in many markets around the globe, they have been producing some nice Android-based hardware and in doing that, they managed to remain the number three manufacturer in their home country of Korea. Unfortunately for Pantech, the number one and number two companies in Korea are Samsung and LG, which does not leave a lot of market for the third place company to lay claim to. Despite premium devices, like the Pantech Vega Iron 2 and a possible stylus-equipped device, Pantech has now experienced six consecutive quarters of losses. New reports indicate Pantech is now seeking a buyer to come in and scoop up the company.
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Latest rumor says HTC One (M8) Eye to launch in October with new camera

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We already got wind a couple weeks ago that HTC was working on an update to their flagship HTC One (M8) for a fall release. A new Twitter post from @LlabTooFeR is consistent with our previous guess that HTC was working on an October release date for the new HTC One (M8) Eye.

Along with the date, @LlabTooFeR seems to confirm the main change for the device is the upgrade to the camera, moving it from a 4MP ultrapixel camera to a standard 13MP unit. The unit also appears to be coming with Android 4.4.4 and Sense 6.0 loaded.

According to previous reports, HTC still has a separate HTC Eye smartphone and an action camera to compete with GoPro ready for release as well.

source: @LlabTooFeR

Influx of Moto X (2014) pre-orders causes Motorola to send delay notice

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The Moto X (2014) was expected to be shipping by now, but so many pre-orders have been placed that customers are being sent delay notices. The demand is so great that Motorola will not even provide a backorder option for the 32GB model. Prospective buyers have to opt for the 16GB model to complete an order.

To move things along, Motorola has reportedly brought in another manufacturer from China to assemble Moto Maker devices.

Via: Droid Life

Google requiring expanded presence of its apps for Android manufacturers

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When an Android manufacturer wants to include Google applications on devices, they must sign the Mobile Application Distribution Agreement (MADA). This agreement is why Samsung, HTC, Motorola, and a bunch of others can use things like Google Play. Without something like Google Play, users would be left with meager alternatives. Google has made some changes to the MADA that expands the company’s software presence on Android devices this year.


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Moto 360 advertisement emphasizes its craftsmanship

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To promote its round Android Wear smartwatch, Motorola is rolling out a “Choose Moto 360″ advertisement. The ad that runs for nearly one minute shows the design process of the Moto 360 from start to finish. It covers everything from early drawings (without the ambient light sensor) to getting its leather strap. The finished product wraps up the ad with a voice command.

Hit the break for the video.


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