It’s no surprise Zynga is in a tough position as a company, especially considering they’re trying to offload their HQ after cutting staff multiple times over the past few years. And yes, that staff includes the CEO.
After Zynga peaked from its Facebook partnership, it brought on Don Mattrick to get the ship sailing in the right direction again. Mattrick had recently departed from Microsoft after the shaky Xbox One launch, which probably should’ve raised some flags. Either way, Zynga wasn’t happy with their performance under Mattrick, and the two parted ways. He was replaced by Mark Pincus, who was one of the original founders of Zynga. Read more
Social and mobile gaming have long been synonymous with Zynga, but the company has been quietly going about its business for the last few years. Its growth was largely due to a partnership with Facebook that came to a close back in 2013. Around the time of the partnership’s end, Zynga hired Microsoft’s Don Mattrick, President of Interactive Entertainment Business, to lead the company into a successful future with continued growth. Mattrick’s tenure didn’t last very long as the two parties split in April 2015. So Zynga was left putting one of its co-founders, Mark Pincus, back at the helm.
A turnaround hasn’t happened quick enough because Zynga’s headquarters at 650 Townsend Street in San Francisco is up for sale.
The iPhone, by Android standards, is severely underpowered in every way. However, it still works very well, and one of the reasons for that is its graphics chip. Now, the same company who makes its graphics chip is planning on making chips for low-budget Android phones.
Jimmy Buffet has managed to turn Margaritaville into a household name worth an extraordinary amount of money, and he’s never been afraid to push that brand into new territories. And yes, that includes mobile gaming. Read more
Back in 2014 Google introduced Google Play Games and it quickly became the fastest growing mobile gaming network of all time. Google was looking to blend many of the great features you get with a traditional gaming setup- leaderboards, achievements, sociability, etc.. -with the convenience and portability of mobile gaming. Since the release they have continued to make Play Games into a robust gaming network, and today it looks like it will be getting even better with the addition of Gamer IDs!
NVIDIA and Square Enix have announced a new partnership that will bring several of SE’s games to the SHIELD ecosystem. They’re adding five major titles to GeForce Now, which will allow users to stream high quality games directly to a SHIELD device. Read more
Mobile devices are the uprising technology of our age. Based on a new study, ARM forecasts that the graphic performance of mobile devices will surpass that of game consoles in 2017. A bold prediction, but it could actually be true.
It was only last month that Nintendo announced it would be releasing its first smartphone app, called Miitomo, in March, with pre-registration to begin sometime in February. If you’ve waited patiently to sign up to the Miitomo app, today is your lucky day. Read more
Recently, VentureBeat conducted an in-depth interview with a trio of Blizzard Entertainment executives to get a feel for where the gaming giant may be heading in the near future. Handling the questions were president and co-founder Michael Morhaime, senior vice-president and co-founder Frank Pearce, and senior vice-president Chris Metzen. The interviews were triggered by Blizzard’s celebration this week of the 25th anniversary of their founding. Read more
Rockstar has added another Grand Theft Auto entry to their mobile portfolio, this time adding Liberty City Stories to the Play Store. This is a port of the original PSP game, which was designed with a mobile-first mentality before smartphone gaming exploded. The missions are focused more around being quick and accessible, as opposed to the longer, more meaty style that you’d find on the console versions of GTA. Read more