Sprint’s Drive First App Aims To Keep Distracted Drivers In Check

Sprint’s own Dan Hesse kicked off CTIA this year with an announcement that the company will be offering the Sprint Drive First application for Android mobile devices.  Drive First is the mobile carriers safe driving solution for distracted drivers.  As a father, I must commend companies taking the initiative to implement features like this, providing a level of peace of mind that money just can’t buy.  The application and service will run you $2 bucks a month when it’s released in Q3 of 2011 and accompanies the following features:

  • Lock the driver’s cell phone screen and redirect calls to voice mail.
  • Block text-message alerts and auto-respond to the message sender that the driver is currently unavailable.
  • Allow access to three key contacts and three mobile applications, such as GPS navigation.
  • Give parents and business administrators Web portal access to configure Drive First for their teens’ or employees’ mobile devices.
Sprint’s website states that demos will be available at CTIA Wireless along with other distracted driving solutions at the “Sprint Innovation Station” in the exhibitor hall.  
Executive Quotes:

Dan Hesse, CEO Sprint – “As a parent, I am proud that Sprint is offering distracted driving solutions like Sprint Drive First, which effectively helps wireless customers manage their usage, stay safe behind the wheel and focus their attention on driving. As mobile data usage continues to grow in popularity, Sprint wants to ensure its wireless consumers engage in safe behavior for themselves and others.”

Tasso Roumeliotis, CEO Location Labs – “Location Labs continues to develop best-of-breed personal and family safety services that unlock the power of smart devices for users of all ages. We are thrilled to partner with Sprint, which is once again showing a real commitment to family and personal safety by offering Drive First to Sprint customers.”

Related Links:

www.sprint.com/focusondriving

www.locationlabs.com

[via sprint]

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  • anon

    The idea is good, but why the monthly service fee? How do they justify this? Do they use cell tower info to figure out if the vehicle is moving? Is this info not available to developers? I thought of using gps to detect that they are in a car but that would kill the battery. I hope no patents get in the way of this type of app being available on all phones for all carriers. After all, you can buy a sprint phone but that doesn’t mean that the other kids on the road did.