Earlier this year LG officials revealed they were holding up the release of the company’s next flagship smartphone amidst concerns that companies, LG included, could no longer establish a unique selling position for their smartphones. This prompted LG’s mobile division to go back to the drawing board to come up with a strong argument to entice buyers or re-work the device to make it more marketable. A new report out today in ETNews indicates LG may have the LG G7 program back on track and is looking at a May launch date.
According to unnamed sources cited by ETNews, two variants will be released – the LG G7 ad the LG G7 Plus. The device may incorporate the newly popular notch in the screen and incorporate some AI camera features like those that were added to the LG V30S ThinQ. Most of the rest of the hardware rumored to be included is par for the course for a 2018 flagship device, including a Snapdragon 845 processor and a dual-lens rear camera, possibly 16MP plus 16MP in this case.
ETNews reports the sales price for the LG G7 would increase by around 100,000 won ($94 USD) over the current LG G6 initial retail price. Meanwhile, although no details are given as to how the LG G7 Plus may differ, the price for this variant may exceed 1,000,000 won ($940 USD).
If the launch of the LG G7 occurs in May, that could push the next phone in the V series, believed to be the LG V40, to a November 2018 launch. LG has normally released their V series phones in September to get a bit of jump on fall phone releases even though it was usually competing against the Samsung Galaxy Note device launches. There has also been some chatter that LG may abandon their dual-track flagship lines in 2019, merging them into single device.