Rovio, Creators Of Angry Birds Receives $42 Million In Funding

With 30 million downloads under their belt, is it any surprise that Rovio, the creators of Angry Birds, managed to secure a whopping $42 million dollars to further its “strategic expansion”?  Rovio, earlier today via their official blog, announced that it secured a $42 million A series investment by venture-capital firms Accel Partners and Atomico Ventures with the participation of Felicis Ventures.  It’s obvious that no one knew just how big Angry Birds would eventually get.  The popular and addicting game which allows you to fire ticked off birds at egg thieving pigs is overwhelmingly difficult to put down.  It’s popularity is so wildly spread abroad that the company claims to have 40 million monthly active users with 80% of those users actively updating the app.  And it’s definitley no surprise that the game has topped the charts on most mobile gaming platforms.  That being said, the game isn’t even the half of it.  Rovio has marketed their brand so far and wide, the venture has produced board games, plush toys with sales in the range of 2 million units and even a 20th Century Fox animated feature film.  There’s even discussions of an up and coming Angry Birds animated television series.  Who would have thunk it?

“We will strengthen the position of Rovio and continue building our franchises in gaming, merchandising and broadcast media,” said Mikael Hed, the chief executive and co-founder of Rovio.  Mikael, pictured above, went on to further say:
“With Angry Birds, we have successfully launched not only a strong new brand, but also a whole new entertainment franchise.
So if you’ve never played Rovio’s Angry Birds before, 1- you are seriously depraved and 2-head on over to our apps database for more info and to download it.  And don’t forget to let us know what you think of it all in the comments below.

[via rovio]

About the Author: Joe Sirianni

Joe was born in New Jersey and spent most of his childhood moving around from state to state. He eventually made his way to Pennsylvania where he met his Portuguese beauty and made her his wife. He now has three great kids and full access to all of the Portuguese food he can eat. Joe's love for mobile technology began when he bought his first Palm Pilot, a Palm M130 and left it on top of his car, driving off, causing it to smash into a thousand pieces. Forced to buy a new device, he quickly discovered that specs were changing so rapidly he was buying a new device every six months just to keep up. Since then, he has constantly felt the need to have the latest and greatest. When the "smartphone" revolution began and integrating cell phones and PDA's was the norm, he quickly jumped to Windows Mobile for several years until the first Android device was launched, the T-Mobile G1. Joe began appreciating all of the free utilities Google provided and sold his soul (his precious data) to Google long before they got into the mobile OS business. So, there was no hesitation at all for him to jump on board and ride the Android train as an early adopter. And boy has it been a blast. Joe now works in the Engineering & Operations dept for a major mobile carrier where he remotely troubleshoots cell sites and loves being an Editor for TalkAndroid.