Amazon continues to work on adding features to their Alexa devices and recently rolled out some messaging and calling features to help compete with platforms like Skype, WhatsApp and Facebook Messenger. Although they are traditionally not seen as a big player in the enterprise market, outside of their cloud storage services, Amazon also launched communication service called Chime earlier this year for enterprise users. Now information has surfaced indicating Amazon may be preparing to launch their own standalone messaging platform called Amazon Anytime to compete in that busy market segment.
The information that has been collected so far, including comments from customers being surveyed by Amazon, suggests Amazon hopes to make available a product that can be used in a wide variety of circumstances and that is not limited to only other users with the same app. Part of the key to this is a claim to be able to “reach all your friends just using their name.” Presumably this would be achieved by somehow hooking into other messaging platforms.
Amazon Anytime will apparently also be able to handle chores like listening to music, ordering food with friends, splitting a bill, making reservations or playing a game. Users will also be able to do things like share their location.
The suggested feature set for Amazon Anytime says users will be able to use the app on iPhone or Android devices as well as the desktop. Users will apparently be able to engage in traditional chat as well as make video and voice calls using Anytime. From a security standpoint, Amazon is working to make it private and secure by enabling options to encrypt messages.
Would you be interested in giving a messaging platform from Amazon a try?