AT&T is the last major U.S. carrier to join in offering unlimited data

The latest carrier to start offering an unlimited plan to its customers this week is AT&T.

Now each of the four major U.S. carriers are offering unlimited plans with unlimited talk, text, and data.

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The wireless industry experienced a big shift last weekend when Verizon let everyone know its beloved unlimited plan is coming back. Then, the next day, T-Mobile announced its One plan would be tweaked to best or at least match what Verizon offers. Finally, at the end of the week, Sprint joined the party. And just before you start your weekend, AT&T is quietly opening its own unlimited plan for all customers.

Prior to today, AT&T’s unlimited plan was exclusive for DirecTV customers who had service with the carrier as well.

AT&T’s, however, seems to be the worst of the bunch. You’re not getting any tethering included, and pricing is higher than anywhere else. Sure, you get unlimited calling to Canada and Mexico along with unlimited texting to over 100 countries. But you have to pay $100 for a single line, $140 for two lines, and $180 for three lines. Adding a fourth line, fortunately, is free.

There also isn’t any mention of video streaming being untouched; therefore, we assume the carrier plans to lower picture quality. The other carriers, however, are allowing high definition video to be streamed on their networks.

Like all of these unlimited plans, AT&T holds the option to throttle a line that uses 22GB of data or more during a single period.

Source: AT&T


About the Author: Justin Herrick

Born and raised in New Jersey, Justin is a graduate of Fairleigh Dickinson University where he studied marketing with a focus on digital marketing. He's very talkative and enjoys discussing anything from technology and sports to video games and television. As for Justin's current device rotation, he carries around the Google Pixel and Nexus 9. In the rare case that his phone or tablet is not in his hand, he is either flicking through cards on his Moto 360 (2015) or typing away on the Microsoft Surface Book. Justin is patiently waiting for the day that Google replicates the Galaxy Nexus with modern day specifications.