Get ready to take flight with help from Google

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In years past Google has made a point to roll out some enhancements to their services in connection with the holiday travel season and this year appears to be no different. In a post today, Google revealed they have made some new improvements to the Google Flights service to help consumers find great deals for their airline trips and they have tweaked the hotel search feature in the Google Search app as well.

The primary change that Google is making to Google Flights is a new feature that will help you book a flight before the price goes up. No doubt this is based on mountains of data that Google has been able to amass that helps them pinpoint patterns related to price changes for airline tickets. For example, Google says their analysis is so accurate it can alert a user to a likely price change that may occur a mere eight hours later.

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In addition to alerts and notifications about pending price changes for flights a user has already shown an interest in, if a user has not quite narrowed down their choices, Google Flights will provide tips geared toward saving money. This may include suggestions like using an alternate airport or a more favorable date. Even in this scenario, Google Flights can still let you know about likely price changes that are upcoming.

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If a user is interested in a specific flight, but not quite ready to book, they can add it to a list of “tracked” flights. Google Flights will then let the user know of pending price changes and will provide notifications when actual price changes occur.

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Google says they have also made improvements to make it easier to track and manage saved flights from mobile devices. For inspiration, users can also tap on an Explore button and enter a few broad parameters to get suggestions. Google uses a flight to the Caribbean that is direct only as an example.

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On the hotel search part of the improvements, Google points out that they already provide information about hotels that may be running specials and thus, rates are lower than normal. The built-in filters now include an option for deals only, making the results a more streamlined list. Google says they can also determine if savings are only available to loyalty members.

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If you are not familiar with Google Flights, just head to flights.google.com to start exploring.

source: Google


About the Author: Jeff Causey

Raised in North Carolina, Jeff Causey is a licensed CPA in North Carolina. Jeff's past Android devices include an HTC EVO, a Samsung Note II, and an LG G3, and a Motorola Moto X Pure Edition along with a Samsung Galaxy Tablet 10.1. He currently uses a Samsung Galaxy S8 and (very rarely) a Nexus 7 (2013). He is also using a Verizon-branded Motorola Moto Z Play Droid supplied by his job. Jeff used to have a pair of Google Glass and a Moto 360 Sport in his stable of gadgets. Unfortunately, his wife and kids have all drunk the Apple Kool-Aid and have i-devices. Life at home often includes demonstrations of the superiority of his Android based devices. In his free time, Jeff is active in his church, a local MINI Cooper car club, and his daughter's soccer club. Jeff is married, has three kids, and a golden retriever.