Twitter announced early this morning that the social network now has an app for the Fire TV, Xbox One and the Apple TV. This gives users of the social network a wider range of devices to stay informed on. But, the introduction of these apps isn’t just about having the social feed on these platforms.
Hit the break for details.
Twitter’s need to be made available on places like the Fire TV, Apple TV and Xbox One is because they’re moving to be more of a broadcasting network than a social network.
With that in mind, you’ll be able to consume all sorts of video content on Twitter, such as Thursday Night Football, a deal that Twitter signed with the NFL back in April. You’ll be able to watch a lot more than just that, though. Content from MLB Advanced Media, Pac 12 Networks, Bloomberg News and other content producers will be available as well.
Anthony Note, Twitter’s Chief Financial Officer commented on the announcement:
“These devices will bring Twitter’s live streaming video experience to life on the TV screen.“
The best part about this is not that you’ll be able to watch great content on the big screen through Twitter, but that this content isn’t behind a paywall. In fact, you don’t have to even log into Twitter to watch this content–it’s free for everybody.
Twitter Introduces Apple TV, Amazon Fire TV, and Xbox One Apps for Live Streaming Video
SAN FRANCISCO, Sept. 14, 2016 /PRNewswire/ — Twitter today announced the launch of a new Twitter app for Apple TV, Amazon Fire TV, and Microsoft’s Xbox One, which will allow anyone with these devices to consume the best of Twitter.
The free apps will feature all live streaming video available on Twitter (including live streams of 10 NFL Thursday Night Football games, as well as content from MLB Advanced Media, NBA, Pac 12 Networks, Campus Insiders, Cheddar and Bloomberg News), and other Twitter content such as top Tweets and top global Vines and Periscopes. Anyone with these devices, regardless of whether they have a Twitter account or a pay TV subscription, can enjoy this experience.
Exclusively on Apple TV, viewers can enjoy live premium video and check out Tweeted video clips through a seamless side-by-side video experience.
“These devices will bring Twitter’s live streaming video experience to life on the TV screen,” said Anthony Noto, chief financial officer at Twitter. “Twitter has always been a great complement to TV, and now fans can enjoy even more premium video with live Tweets — and the best content on Twitter — right from their TVs. We’re excited to introduce this new experience to people, without requiring a paywall or having to log in to Twitter.”
These free apps will become available in select markets around the world, starting today. Twitter for Apple TV is available globally via the App Store for Apple TV (4th generation). Twitter on Xbox One will be available in Australia, Brazil, Canada, Mexico, the United Kingdom, and the United States. Twitter for Amazon Fire TV and Fire TV Stick are available in the United States and the United Kingdom. Visit relevant app stores to access. People do not need a Twitter account or a cable or satellite subscription to access the HD streams.
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