HTC Director of User Experience Drew Bamford has a recent phone interview with Pocket-Lint.com and had a chance to answer a few questions regarding the possible future of HTC, particularly with its “Sense UI”, as well as HTC’s perception of Android OS and whether Google makes things easier or more difficult for manufacturers.
Drew Bamford is the man most responsible for bringing the HTC Sense UI forward, and making it user friendly. On their success, he highlights that HTC Sense is first about customers needs and wants, then about making that fit into a mobile handset, thus giving the user back what they’ve been asking for, ease of use.
While the discussion had many things to say about HTC specifically, there were parts focused on Android and Google’s relationship with HTC. Drew commented on how he believes that Google’s “openness” with Android is the key factor in its success. He also notes that although it can be a challenge to develop for Android due to the many different form factors and options or each mobile device, he highlights that the benefits of which far outweigh the costs.
Q. Let’s talk Android. Do multiple versions of Android cause you a headache?
Drew – “From an experience stand point we’ve been very happy with the speed at which Google has evolved Android. With every new release there has been plenty of new features and improvements.
Certainly from a development and integration standpoint it has created challenges for us, but in true HTC fashion we’ve flexed enough to integrate the new Android version very quickly. With some of the new phones we’ve been able to do that in around 6 weeks, which is pretty impressive I think.”
HTC is one of the largest manufacturers of Android mobile devices. If they say Google is good to work with, I’m going to believe them. You can have a full look at the interview by clicking the link below.