ZTE is demoing their first stab at the smartwatch market with a proof-of-concept device, the BlueWatch. It’s got an LCD screen (not a touch screen) that’s controlled by buttons on the side of the watch. Those buttons will allow you to navigate between apps, including a camera app, music player, weather forecast, and a find my phone app. The BlueWatch is also waterproof up to 10 meters.
Right now, the device isn’t in a final state that’s ready to be released. ZTE plans on adding several more apps and features to the device, including ways to connect to social networks. The BlueWatch looks like it’s going to be a more simple take on the smartwatch design, which probably means it’ll be less expensive than some of its competitors, too.
The BlueWatch is slated for a 2014 release in China, but you can get a glimpse at it in our hands on video below. For the rest of our CES coverage, click here.