Qualcomm teams up with Technicolor to develop SVELTE, a Stimulating Video Experience over LTE


Qualcomm has been making some noise in the hardware game with such devices as the Toq smartwatch, and now they are getting into the set-top box game. They just joined forces with Technicolor. Yes, that’s the same company that developed the color motion picture process in 1916. This set-top box is called SVELTE, which stands for Stimulating Video Experience over LTE. It will obviously feature LTE, but it will also include the Android OS and the Snapdragon 600 SoC.

According to Technicolor and Qualcomm, the SVELTE will redefine the “Smart TV” concept with compelling ways to watch, play, and interact. The LTE module allows for unicast content to complement broadcast content and it can deliver true 3play over the cellular network. 3play videos include the complete text of the video and allows users to search for key terms and jump to the part of the video that includes those key terms.

No word on when the SVELTE will become available or how much it will cost. Full presser and video demo on 3play after the break.


Technicolor Collaborates with Qualcomm Technologies to Bring New Television Experiences to the Living Room

Company collaboration brings LTE and high performance processor to deliver a portable and unique experience to the traditional set-top box

AMSTERDAM, Sept. 12, 2013 /PRNewswire-FirstCall/ — Technicolor, a worldwide technology leader in the media and entertainment sector, and Qualcomm Technologies, Inc., a wholly-owned subsidiary of Qualcomm Incorporated (NASDAQ: QCOM), have collaborated to produce a new set-top box, known as SVELTE (Stimulating Video Experience over LTE), featuring LTE technology, terrestrial broadcast and Android OS. A unique combination of the skills offered by entertainment leader, Technicolor, and the mobile expertise of Qualcomm Technologies, the new SVELTE portable media center will feature the Qualcomm®Snapdragon™ 600 processor to provide novel user experiences to television sets, which includes seamless connectivity, rich TV viewing experiences and console-quality gaming.

Materializing LTE as a service and delivering true 3play over the cellular network, the SVELTE portable media center will empower new and improved experiences in the living room, redefining the “Smart TV” concept by enabling a hub for entertainment with optimal platform performance and compelling ways to watch, play and interact. SVELTE’s LTE module allows for unicast content to complement broadcast content.

“We are delighted to be at the forefront of service delivery over LTE. Bringing the snappiness of portable devices onto the TV screen is opening exciting new doors,” said Michel Rahier, president of Connected Home, Technicolor. “Thanks to the Qualcomm Snapdragon processor, Technicolor had the opportunity to swiftly integrate its core set-top box software assets into high quality Android deliveries, reducing the time to market while focusing on the 10 foot screen experience.”

“Working with an entertainment leader like Technicolor has been a great and rewarding experience,” said Raj Talluri, senior vice president of product management, Qualcomm Technologies, Inc. “This collaboration is a great way to demonstrate Technicolor’s leadership in media and broadcast, as well as our technical leadership in connectivity and advanced media processors to deliver smarter and more connected experiences with the TV. We look forward to continuing our collaboration with Technicolor and working toward our aligned goals.”

Qualcomm Technologies’ broad portfolio of Snapdragon chipsets feature industry-leading LTE multiband support designed for seamless connections to some of the fastest networks around the globe, which provides users the ability to download and share large files, as well as stream rich HD content. The Qualcomm Snapdragon 600 processor’s leading graphics and rich multimedia capabilities deliver exceptional performance for the latest apps, games and advanced user interfaces.

About the Author: Robert Nazarian

Robert lives in upstate New York where he was born and raised. Technology was always his passion. His first computer was a Radio Shack TRS80 Color that used a cassette tape to save programs, and his first laptop was a Toshiba T1200FB that sported a CGA greyscale screen and two 720kb floppy drives (no hardrive). From the early 90’s through late 2011, he only owned Motorola phones starting with the MircroTAC all the way through to the Droid X. He broke that streak when he bought the Galaxy Nexus. Now he's sporting a Galaxy Note 4, and absolutely loves it. He has a wonderful wife and a 6 year old son. In his free time he enjoys sports, movies, TV, working out, and trying to keep up with the rapid fast world of technology.