Amazon Brings Product Scanning & Augmented Reality To Android With “Flow”

Amazon‘s Flow has been available on iOS since November of last year and has finally made its way onto Android. Not unlike Google Goggles, Flow let’s you scan products like DVDs, books, video games, and more, and shows product details, pricing, and a buy button (to purchase from Amazon, of course). The scanning is done by simply pointing your phone’s camera at the product, or scanning the product’s bar code.┬áThe Android version of Flow also scans QR codes, a feature currently lacking in the iOS version but expected to come in the future.

Something Flow does on both platforms, however, is provide a live augmented reality view for certain products which displays things like movie trailers and other media using its image recognition technology. Simply point the camera at a DVD cover, for example, and instantly see an overlay popup with movie info and video previews. I guess you can technically call this augmented reality, but it’s not quite as fancy as other AR apps since you’re just looking at a closeup of a single object and seeing related information… something just as easily done by scanning a bar code.

Head on past the break for screenshots and a Play Store download link.

The above image was a scan of a DVD cover for a Harry Potter movie. Note the video preview under the buy button.

This image shows a scan of the cover of an Adele album, with a song preview available.

Flow is available now in the Google Play store.

source: techcrunch

QR Code generator
Play Store Download Link

About the Author: Ed Caggiani

Originally from the East Coast, Ed now makes his home in San Jose, California. His passion for technology started with his first ColecoVision and Atari gaming systems, and has grown stronger through Tandy computers, IBM clones, Palm Pilots, and PocketPCs. Ed's love for Android began with his first HTC Hero, then blossomed with the original Evo 4G, and now the Evo 3D and Motorola Xoom. He graduated from Syracuse University with a B.S. in Communications, and is now a professional User Experience Designer working in Silicon Valley. In his spare time, Ed enjoys video games, jamming on guitar, and spending time with his wife, two cats, and Logitech Revue.