The iPad vs Android tablets: The real reason why Android is losing

When it comes to smartphones, Android competes very well with the iPhone. In fact, I think it’s a much better experience, but when it comes to tablets, I hate to admit it, Android is losing. The problem has never been the hardware, it’s the availability of quality apps. Automatically the assumption is that fragmentation is the problem, but fragmentation is an issue with phones, and yet quality apps aren’t a major issue. so why hasn’t developer support transferred to tablets? Well lets first start with a little history.

Back in late 2009, Android phones seemed far behind the iPhone, but then things changed in a hurry. Even though Android’s first phone, the G1, was introduced in 2008, things didn’t get cooking until the DROID debuted on Verizon in late 2009. From that point forward the Android world really started to multiply by numbers even I couldn’t imagine. I remember when I bought my DROID, people would say there aren’t any apps available on Android to speak of. Things changed dramatically, and by the end of 2010, the iPhone didn’t have much of an advantage when it came to apps.

It doesn’t appear that Android tablets are enjoying the same kind of success. Although the Motorola XOOM, technically wasn’t the first Android tablet, it was what really started a wave of tablets with the OS about this time last year. One could argue that it’s only been one year, and look what happened to Android phones in its second year. The problem with that theory is that the success of Android phones was actually an advantage for tablets to get a better kick-start. Actually in terms of sales, Android isn’t doing so bad. According to the IDC, Android tablet market share for the 4th quarter of 2011 was 44.6%. That’s actually very good, but somehow things don’t seem that close.

Android tablets have always been able to compete with the iPad when it came to specs. The ASUS Transformer Prime was the first ever tablet with a quad-core processor, and up until the new iPad, many Android tablets had better displays. Then there’s the  different form factors and docks that seemed to give Android a leg up. Unfortunately it’s never the hardware that sells mainstream consumers. It’s the usability. Let’s face it, the iPad wins hands down in this category. PC Mag’s Sascha Segan recently did a fantastic analysis on the apps for both platforms. I’m actually glad he did because I’ve been thinking about this for a couple of weeks, but now I don’t have to put the work into figuring it all out. Actually Sascha found that although the iPad has an edge as far as number of gaming apps, overall, it’s not the number of apps that are lacking with Android tablets, its the quality. Many of the apps just look awful and dreadful on Android.

Even the Transformer Prime, which is currently the best Android tablet available in terms of specs, doesn’t have the developer support. It’s actually sad when you consider how awesome this device is. NVIDIA is pushing their Tegra Zone for optimized Tegra 3 games, but even after being out for 3 months, there really aren’t that many choices. ASUS isn’t selling anywhere near the number of Transformer Primes as compared to iPads, but it’s just as hard to get your hands on one. Hardcores are buying them up with the hope of playing amazing “console quality” games. Yes it’s only been 3 months, but lets see where things stand at the 6 month mark and at the end of the year. I still don’t think there will be that many more.

To answer the original question as to why developers aren’t supporting Android tablets, even though the same fragmentation exists with phones, it’s the fact that tablet growth is still in it’s infancy. The projected number of overall tablets to be sold in 2012 is roughly 106 miillion. For smartphones, it’s projected to be around 657 million. People keep preaching how large the tablet market is, but smartphones have six times more of a presence, and the time involved with creating worthwhile apps makes it more attractive.

Let’s talk about the compounding rate. In 2011, smartphone sales were roughly 459 million. If you add that figure to the 2012 estimate, it’s over 1 billion devices. For tablets, the overall sales for 2011 was 68 million. If you add that to 2012’s estimate of 106 million, you get a total of 174 million units. Now we are talking about eight times more of a presence for smartphones.

Now one has to ask why do developers support the iPad if the tablet market isn’t that big? It’s simple, the iPad is one device (with no fragmentation) that represents 60%+ of the market share or roughly 100 million tablets from 2011 and 2012. So why isn’t that an issue for phones since the iPhone represents about 30% of the overall smartphone sales or roughly 300 million for 2011 and 2012? Again an obvious answer. It’s because Android phones represent about 500 million units for the same two years. The work involved to create compelling apps is more worthwhile when looking at those numbers. Of course one could argue that Android developers are starting to get frustrated with Android fragmentation and are starting to give up, but seriously, it’s too big of a market to give up on.

There’s one other thing that needs to be factored into these numbers and that’s the fact that supposedly the Kindle Fire represented about 14% of the market share by the end of 2011, which would be part of Android’s tablet numbers above. Although technically an Android tablet, it just isn’t the same, and it’s just another example of fragmentation since it has its own ecosystem and app store. Assuming that percentage holds through 2012, that would knock down the rest of Android down to roughly 30%. Again not bad, but certainly doesn’t help the cause. In fact, if the Kindle Fire continues to grow, development for it might increase since again it’s one device and the economies of scale would make more sense for developers. How upset would Android fans be if the Kindle Fire has better apps than all other Android tabs?

The final question is if or when things will change? Perhaps 2012 will be the year for Android tablets much like 2010 was the year for Android phones, but I just don’t see it. Ice Cream Sandwich is supposed to change things, but it’s barely on 2% of the devices. As overall tablet sales grow exponentially over the years, I suspect things will change, but will it be too late? I’m an Android fanatic and it’s in my blood, but when the average “Joe” asks me what tablet to get, I have a hard time recommending an Android tablet over an iPad. Just to give you a perspective of where I’m coming from, I own an ASUS Transformer and a Galaxy Nexus. I have never owned an iPad or an iPhone, and lastly, my wife has an iPad 2 because of work, but I have yet to even touch it. I admit it’s childish, but I refuse to. So I’m definitely not some Apple fanboy that’s stuck in the closet. Trust me, you can ask any of my friends and family, they will tell you that I’m a “hater.”

Android tablets are cool with the ability to customize it to your liking with widgets and live wallpapers, but again, the average person isn’t caught up with that. They just want something that will give them a great user experience. Unfortunately, and yes it pains me to say it, the iPad wins in this category at least for now.

sources: Financial Times for smartphone sales / Forbes for Kindle Fire market share



About the Author: Robert Nazarian

Robert lives in upstate New York where he was born and raised. Technology was always his passion. His first computer was a Radio Shack TRS80 Color that used a cassette tape to save programs, and his first laptop was a Toshiba T1200FB that sported a CGA greyscale screen and two 720kb floppy drives (no hardrive). From the early 90’s through late 2011, he only owned Motorola phones starting with the MircroTAC all the way through to the Droid X. He broke that streak when he bought the Galaxy Nexus. Now he's sporting a Galaxy Note 4, and absolutely loves it. He has a wonderful wife and a 6 year old son. In his free time he enjoys sports, movies, TV, working out, and trying to keep up with the rapid fast world of technology.

  • Fredoak3

    Have to agree, the fact that an andoid apps may run on 75% of the devices VS and apple app running on all is a big one. The other one is fatyal errors and lock ups. I have both kind of devices and in the last 2 months my iPad has froze ones, my android tablet does it at least 2-3 times A DAY!.

    • Fredoak3

      sorry for the typos

    • Anonymous

      My Asus Prime has not frozen even once in 3 months… I used to have that problem w/ one of my phones though. I think back when I had Froyo…

  • Anonymous

    I wish that the Android systems overall would just Standardize a bit so that you wouldn’t have to depend on the Hardware manufactures for OS updates to Android.  Be like the PC market more, that way people can Develop software without worrying about which phone they’re putting it on.  This would also make it so you could upgrade to the latest OS version without having to deal with who made your phone.

    If that were to happen, then I believe Devs for Android Phones and Tablets would be a lot better off, as it would be easier for them to make a single app work on both the Phone and the Tablet.  Just in the same way you can make software adjust to the different monitor sizes for the PC Desktops.  I don’t see this happening though, because too many of the hardware makers are too stuck up to follow a standard.  They want to be their own thing and that’s what hurts them as well as the consumer.

    • Anonymous

      Well, that is their goal with Android 4.0 and moving forward… I guess by this time next year, we’ll have a better time knowing how that is working out. However, I can say on my Asus Prime at least, updates have been extremely fast coming down the pipeline.

  • Albatorak

    Excellent text and I agree with all of it! I also have the Transformer TF101 (purchased the first week it came out) and use HTC Desire HD for phone. Pleased with both devices but…

    The market will fragment even more when Windows 8 tablets and phones start showing up. I fear Microsoft may take second spot if the Android community and APP makers don’t work together and update/increase tablet related apps quickly. Another important piece of the puzzle is external support/marketing/advertising! Android tablet makers need to promote the products with known faces using the items at work, home & during trips. We need to see them more on TV, in magazines and online!

    Side note: The update to ICS impacted negatively on my tablet, I get frequent crashes since the update. The device will try rebooting for no reason, freeze during reboot, or simply crash. I suspect those are due mostly to previoulsy installed apps that are not updated yet and conflicting with ICS. I have a nephew using a Prime TF201 and he is encountering the same problems. This is creating bad publicity for Android tablets, pushing potential buyer toward Apple again, or waiting for Windows 8.

    • Daniel Roozen

      This is actually most likely to do with the Nvidia drivers. It’s an Asus problem. They did a poor job with the ICS update for this tablet.

      Important to highlight that this is a defect with Asus, not with Ice Cream Sandwich. The Transformers are having problems with the manufacturer’s video drivers, and things like that, with the ICS upgrade.

      +1 for Apple on that one. The – on Android is that since Android is open any company can produce an Android tablet. You can have really good tablets, or really poor ones, or cases like the Transformer where the company seems to be stabilizing the update. (Mine freeze/reboots have settled down considerably. I also factory reset it; that may have help.)

      Unfortunately for Apple, that’s the same reason that Apple customers can get little competing innovation and variety. They all have to buy the exact same product. I at least get to choose between the Transformer, the Padphone, the Galaxy Tab, the Xoom, the Kindle Fire, the Nook, etc, etc.

    • Anonymous

      Even then, its not even all Asus tablets. I have an Asus Prime… 3 months, no such issues. But I have read multiple reports of other Asus customers having the reboot problem… First I’m reading of any Prime user having a problem w/ freezing though. I had a Galaxy Tab before this, and freezing was an issue when I was using Honeycomb though. So far ICS has been a dream for me… pretty much delivers a just what I want out of a tablet OS.

  • Uzunoff

    If you “touch” the iPad and the iphone, you will have an easier time and much more likely to recommend Android phones or tablets.

    seriously go ahead and give them a try.

    I think you are overestimating the apple products.

  • Daniel Roozen

    This is an interesting piece, especially since you actually relied on actual statistics and figures instead of just pure opinion. Unfortunately, the statistics are deliberately misleading. In fact, when they’re not misleading, they’re actually against your point.

    There’s no statistics about how many apps are sold on the Android app store vs. the iPhone. The one statistic that really represents customer opinion is “Android tablet market share for the 4th quarter of 2011 was 44.6%”, which means Android tablets are doing very good in comparison. All the other statistics provided try to support your claim that developers aren’t supporting Android tablets, which just isn’t true.

    First off, I haven’t yet run into a significant need on my Android tablet that there wasn’t an app that not only filled the need but also looked great and worked well. Note, there are a lot of good and good looking apps for Android tablets.

    The few times this is an issue is for very small developments, like a Pizza Hut app they designed only for phones. Even then, Android has two choices to use the app, either extended mode, like how a web page will try to fill out a page on a larger screen, or zoom in mode, which makes your tablet look like a very large phone, so even then, all apps still work.

    But no where in your figures do you actually show that developers aren’t developing for the Android tablets, or that lack of apps has hindered sales. And owning an Android tablet, I’m not convinced.

    The main difference between iPad and Android that I can tell is that with iPad Apple controls the hardware. This enables no difference between iPads. Unfortunately, this also enables no difference between the iPads. With Android I have a choice among tablets so I can find one in my price point that works (and looks) good for me. The Asus Transformer is one example of the type of innovation that Apple can’t get for the iOS because they’re the only ones that can produce it.

    In the end, each choice comes with its pluses and minuses. One might not necessarily be better than the other. But the numbers you share show the Android tablet market is actually growing….

    • Anonymous

      Hi Daniel, I linked and sourced Sascha Segan’s article about how Android apps are ugly in comparison. So yes developers are somewhat supporting tablets, but not putting the time into them.

      • Anonymous

        Yes, the problem with Sascha’s piece however is that he was looking to match names on each system… which works for some apps, sure. But simply b/c a certain developer doesn’t have an Android tablet optimized app does not mean there aren’t two or three others that serve the exact same function. Plenty of the commenters in his article pointed out the same thing… to which he conceded, yes he was concentrating on specific brands.

        The one large exception is games… there are plenty of quality games that have no counterpart on Android… which may or may not matter to people. Image a few dozen games on both platforms that I never play ;-) … Casual games are still the only good ones on phone or tablet IMO.

  • Lars Bieshaar

    Interesting artice and you have a lot of valid points, but are forgetting one very obvious one. The problem Google introduced with throwing andoid 3.x into the market and directly stating it is a temporary os untill no 4.x when the phone and tablet fork will come together. With that in mind I personally think a lot of developers will catch on with 4.x. Sadly enough Google is already starting press about 5.x while 4.x still has to roll out. Google has to take a different trategy to developing new versions as they are starting to flood the market with too many android version. 

  • Brandon James Starcevic

    Sounds like an argument I heard 2 years ago. we all know that the first reason we all went Android vice iPad, is the horrible iTunes.

  • Speedkill

    The data in this article is very misleading. Tablets of any Android version can run almost all the apps out there. Honeycomb and Ice Cream Sandwich will stretch to fit the app if it is not specifically developed for Android 3+ or 4+. I have hundreds of thousands of apps to choose from on my tablet.

    I am a developer and fragmentation is really not an issue for me. I write an app and I usually target Android 2.0. And the app will work with 2.0 and all the way up ! No problemo.

    • Anonymous

      Again, I didn’t go into it much, but I linked Sascha Segan’s article that talks about how ugly Android apps are on the tablet. Part of this problem is developers think their apps are compatible, but they aren’t. Also many of the apps on the iPad are way more polished vs Android versions.

      • Jack Holt

        I agree. Some apps it’s barely noticeable but if I get turned off to apps that look fuzzy or blurry. Stretch to fit or zoom to fit is nice but it’s not a way to go about doing apps up in today’s age. 

        • Chris607

          What apps? Pandora, Spotify, Netflix, and most popular games look just as good if not better on the Android. Facebook on Android is LIGHTYEARS ahead of iOS.

  • Anonymous

    I don’t think it has anything to do with apps… after all, the people that don’t own an Android tablet have no idea what apps are or are not available for Android tablets. Besides, have an Asus Prime and an iPad 2… I have over 100 apps installed on each. Sure ipad has some cool games and tablet apps w/ no representation on Android. But most of them are either on Android OR have a tablet version on Android that works just as well, or better. And ALL of my apps optimized for Android 3.0+ look better than any of the iOS apps… so that’s saying a lot.

    No, I think the problem for Android comes down to two things. Number oneis advertising. No one even knows what Android tablets there are. No matter what tablet I’m using, EVERYONE always assumes iPad. There is no name that sticks out in the mind of consumers the way that Droid did. If you own or mention a tablet, foremost in anyone’s mind is iPad. The Xoom tried some advertising w/ Verizon, ad time for Android tablets has been pretty low & unimaginitive. And Google has not thought to assist w/actively advertising the flagship devices that ship for their platform…. on the other hand, Apple advertising is fun… and everywhere.

    But number two, the reason I enjoy Android more is the same thing that may turn off a lot of mainstream users… the UI. It does require some playing with to use efficiently, although it does A LOT of things better than iOS… iOS is stupid simple to use. At least until you get into the realm of needing four finger gestures, which is totally unintuitive.

    Still, I think the introduction of a $200 ICS tablet will cause the platform to swell and begin to shift even more development to Android. As it is, it would be hard for you to find more than a handful of apps on iOS that I don’t already have on Android…apart from games.

    • M.Kirby

      Well put it comes down to price point and ease of use!

  • Virtualdeetz

    not to sidetrack, but did you seriously look at the 19 (non-gaming) apps that were compared for android vs. ipad in the linked article.  Why would anyone bother using either version of those apps vs. just opening a web browser.

    In this whole app comparison debate of the platforms, 75% of the apps people talk about and compare are useless wrappers that made sense when trying to distill the views/data down for a smaller phone screen, but on a 9″ or 10″ higher resolution tablet screen, why does anyone need a cbsnews app or a collegehumor app or any of the other apps in that comparison.  

    Why not just bookmark the actual website and make the web bookmark your app icon on the start screens.

    It’s not like any of those 19 apps are ‘paid’ apps either, and ads can be served up just as well on a website as they can in the app experience, so it isn’t like the app producer is losing revenue.

    Heck, list the web bookmark as the ‘app’ in the app store, with a nice logo on it, if you are concerned about driving visitors to the site via having an app listed.

    • Baron

      excellent comment. I was wondering the same thing. Why wait 7 seconds for the Weather Channel to open up vs the 3 seconds it takes from my homescreen shortcut?

  • Anonymous

    I both agree and disagree.
    You are correct that its loosing due to fragmentation and low quality of appz. But you are wrong that this is only valid for Tablets. In my opinion who had both iphone4 + GSII the appz low quality is well visible. Same application on Android as iPhone looks like a beta product. Also i can agree Android looks nicer but its eye candy and you get used to it so in the end what matters is simplicity of use, good appz, security. Some of the strong point for iOS.
    I seriously dont think Android will ever catch up due to Googl’s licensing model. I hate that operators decide more about the software then Google.
    Also battery time is much much better on iPhone.

    • meherzaan daruwala

      u dont know how to operate an android nor
      I am guessing you dont know how to operate a normal PC(for most tech stuff you call for help)

      • Anonymous

         You couldn’t be more wrong. I’m very skilled on both pc+android.
        But unlike some people (you perhaps) i dont want to root, add third party appz to kill unnecessary processes to save battery etc…
        Some people just want phones that work and iPhone is the answer. Same goes for laptop, i love my macbook pro and wouldnt change it for a windows ever. Sure i got a stationary pc that i build purely for gaming but it serve a while different purpose. We simply have different expectation and preferences.
        So dont assume just because people use iPhone they are noobs, i’m a programmer but on my spare time i want to relax and enjoy not hack my phone to make it work optimal.

        • spaul40

          I have a Samsung Galaxy S running Android 2.3.4 and using the standard battery. Ever since going to this version of the OS, I get three days between charges (5 to 10 minutes a day of voice and 4 or 5 text messages a day – on average). On 2.1 it was one day between charges. On 2.2, it increased to once every day and a half. 2.3.4 is amazing. I don’t root my phone. I am enjoying it immensely; however, when the Galaxy III comes out, my 2 years will be up. 

        • William Crisolo

          Why do you keep referring to apps as “appz”?

          • Anonymous

            Amazing what people focus on these days.

  • Humberto R.

    We really need quality apps here. ICS is great, but there is some room for improvements for sure.

  • StopSpamming

    Many forget that Android prevented users from Symbian, webOS, BB from migrating to iOS, and in the same process, won the battle & achieve the economic of scale to attract developers & buyers.

    In tablet war, there is no such market to convert! All new buyers are new to tablet or formerly from iPad, hence a steeper user-experience required! ;-)

    To prevail in this new battle, totally different new strategy is required – one not based on conversion – but totally new user-experience! Running of Ubuntu upon docking is one! ;-)

    • cdnml

      Wow that’s exactly I always thought about iPad success.

      Android success was because of Symbian, RIM , and other OS but iOS remained and maintained same market share from first but if u combine iPod touch and iPad as well.impossible to beat iOS.

  • Anonymous

    The diverse range of Android products does mot hurt Android. It hurts the chances of the hardware companies competing with Apple. Manufacturers arent going to step aside and let 1 have Android to themselves so we are stuck with avgerage consumers being confused by a large selection of Android powered devices that range from more powerful than to more cheaper than Apple devices. My question is this: Would a 7 inch iPad Nano at a more affordible price kill the competition amongst casual consumers?

  • Ryo

    Sounds like developers are just money whores. They show no love for Android, but when enough devices are sold, they will do their job anyway. Sad.

    But I think this app-thing is overrated. It’s not that the phone apps doesn’t run. And I’m sure, Google will not push for a tablet-specific development, because they have the right starting point: Doing the same app for all devices. That’s the essence of ICS. Wait untiul more tablets have ICS and then they can make use of the feature.

    And you know, amazingly, noone is whining about this when surfing the web, where a webpages fits ALL SCREEN SIZES. Where is the problem? It’s the problem of the developers. They need to do dynamic apps. They should get their stuff together, stop whining, and begin programming. Or else, they lose many Android fans in the future.

    • Guest

      wow, when i thought i had heard everything…
      are you serious on that first paragraph?

  • dummy

    I feel that if users use a tablet for gaming video streaming or online tv whatever ipad is the best of cos 1 thing Gd abt ipad is once u jailbreak uu can download almost all apps free in paid version but for android u can’t even if u CAN hacked a game u download it it may not be compatible to ur device cos of the version I’m a android user but I will be switching to ipad soon cos I do a lot of gaming n video streaming of cos online movies tv show ios has a better apps for android no matter ics jelly bean how far ur version can go still u CAN never surpass ios

  • KJM

    Robert, you’ve left out another important factor that is almost never mentioned…the vast majority of android tablets are wi-fi only, and not capable of running on cellular networks.  I don’t know why this is the case.  To me, it doesn’t matter what specs an android tablet offers if I can’t go online at any given time.  Wi-fi only is great if always within range of a wireless router, such as at home or the office, but those of us who spend most of our time on the road need the full-time connectivity of 3G or LTE.   I’ve even tried carrier’s mobile wireless hotspots, but the devices currently available through wireless carriers are mostly unreliable, unstable, and have dreadful battery life. 

    Imagine if the Asus Transformer Prime was available with LTE, and no-contract data plans like those available for the iPad…I bet demand would be greater.

  • Harry Smith

    Although there are some valid points, the article is Apple biased. It is almost generalizing on certain issues because it is not experienced on most Tablets. The Android platform upgrades is has become a bit of a challenge for the hardware manufacturers which I believe  is sorting it self out as we go along. Asus always seems to have issues with their graphics integration and Nvidia is pushing ahead with their upgrades and improvements. I don’t believe that this article is giving a true reflection on the greater Android tablet user community…

  • Mimel333

    The real reason is the user friendly. My husband and i were great advocates of Droid, but a few months ago, could not find help thru Verizon or online chats on a “what should be simple” windows to phone cd transfer. We are “Upgrading to Iphones”
    Apple has cashed in on the “User friendly” for us untechies.

  • Bloggsy

    Fragmentation IS the issue! Full stop, end of discussion.

    Okay, maybe not end of discussion as there are a few things to make clear that none of these “expert” articles ever touch on.

    1 There IS only one iPad! Forget the fact there are three iterations, to the consumer there is only one. For the consumer this then becomes a choice of cost over spec. You buy into an echo system and are locked in. It costs a lot of money to divorce (cheaper ditching a partner!) so loyalty ensues.

    2 There are loads of Android Tablets all at different spec and price points. It is just too difficult for the majority of (non-techies) consumer to pick one on the basis of – Does it fill their requirements? Plus they are ALWAYS compared to the iPad – which is totally missing the point imho!

    3 Google should keep updates in-house and just sell the consumer an Android device! Who wants to buy outdated tech? Android updates are too hyped by techies and are reported in the press akin to new product launches! This makes older products (some less than a year old!) that run just fine on older versions seem out of date way too soon! How many still use windows xp?

    4 Free vs paid. This is THE SINGLE BIGGEST ISSUE THAT IS NEVER ADDRESSED PROPERLY! With Apple you are buying, I will repeat, BUYING what is seen/marketed as a Premium product, nae a premium EXPERIENCE! Look at the ads. Android is OPEN-SOURCE and will never be seen as anything other than a free alternative! It is based on Linux, you know Linux that FREE alternative to the pricey and restrictive Microsoft product! To then have anyone attempt to make money from it is wrong! Akin to stealing from the charity box.

    Compare apparently all you want, compare specs all you want, hell compare user experience all you want but each time you MISS THE POINT!

    Go through countless articles, forums, websites and count how many “will buy once sub $” and you will see the issue facing Android tablets!

    I believe Google knows this, which is why we will see the Nexus tab arrive in the summer at the optimal price and packing decent spec!

  • kd

    What every one is missing is that tablet market did not exist before iPad, Apple created the category, which is different from the phone scenario.
    Everyone knows what is a phone, but not so sure about tablets.
    There would have been no tablet market if Apple had not created it in the first place. It is no surprise that Apple still owns this market. Android will have tough time playing where Apple rules and sets the rule.

    • LM

      Microsoft actually made the first ever tablet PC, but it was way too far ahead of it’s time. But due to the Iphone and Ipods success and populrity, people pee’d themseleves like over excited dogs when the Ipad was announced. Saying that the market “Didn’t exist before” is a pretty under researched remark, because the tablet PC was release many years before the Ipad. Look it up. However I will agree that the Ipad was the first to create a comfortable and enjoyable epxierience for tablets, not to mention a functional use for them.

      • fabianoarruda

        Actually, the only thing MS did was an PC with a touch screen. Windows XP with a touch screen is such a terrible experience, because it was developed to work with a keyboard and a mouse. The software were all the old same, designed for PCs.

        Apple in the other hand developed a new product from scratch, beginning with the software that was specific for touch interfaces.

        So yes, its is totally a new product category, with Apps made specifically for it.

      • Dent

        Idiot first ever tablet was apple newton message pad it’s soft ware is so advanced that it also had a siri like software but only text based

    • M. Kirby

      If you think about it would there be a pc if not for apple mac?They went thru IBM’s dumpsters for discarded code Microsoft that is and made the home pc available to the masses .Apples last hope was the tablet that Microsoft a banded for there software. since M.S. and Apple swore to do whatever necessary to screw the other apple dropped the ball on hardware and M.S. never took there eye of the power of monopolizing software. apple is in a raft by them selves while MS built the ARK. It wasnt pretty but look at all the RND that was done for the likes of google who made it work while many more feel to the waste side.Apple is the only ones that control there hard and software,Great but at what price! Thank Google That Feed and breed today’s competition if not we would be on a mac 30 with 256 mb ram and 512mb procs. at $3000.00, a pop and Microsoft would of been catering to big business. Dont get me started on the 10 lbs. cell phones!

  • Dan Marinescu

    android tablets are notorious for:

    1. medioker apps
    2. medioker white level (display)

    and i am not comparing the new iPad with a $100 tablet. i am comparing asus transformer with an ipad 1!

    if you do not believe me (free country) go to any best buy and see for yourself! the “dirty” level of white (that is, white is not clear bright white, but rather a nuance of yellowish gray) plus, intensity is inferior as well

    download pinball hd, a quite famous cross platform tablet name and play it on ipad1, 2 or 3. even on ipad1, the game’s cinematic is super smooth, fast, excellent. then get the newest transformer (quad, so called cool nvidia card) and compare the game’s experience. it’s not smooth, it’s horrible. and this is for most games (not to say a word about google doing about NOTHING against piracy, why would they?!?)

    so, remember, you always get what you paid for (same words about os x vs inferior operating systems)

  • Clecinosu

    Your points are dead on. I’ve barely had my tablet two months, and the lack of apps — let alone my tablet’s incompatibility with Google Play — is beginning to frustrate the hell out of me.

    I might just have to jump, if I want to do anything on a tablet.

  • Kai

    actually, i like ipads better, but I ended up getting an android tablet. The reason? Because I hate the closed system of apple. With my android tablet, I can access my home network just like with any other computer. I can navigate through the file system of all my tablet and all my other home computers and can move and copy whatever I like. With an iPad I can’t do that – even worse, to copy music, files or movies to my iPad, I need to go through itunes on one of my other computers. That just sucks!!
    Maybe there is a way to network properly with iPads as well, but if there is then it is so hard to find and figure out that ordinary usesers like me can’t do it without extensive research. Android on the other hand, just works

  • Aar Zand

    Google’s communist act is failing miserably. Samsung is taking almost all profits leaving Google and other Android manufacturer’s almost nothing.

    Windows 8 tablet market share will surpass Android tablets very soon according to the IDC’s estimate. The IDC’s market share estimate is based on number of units. Windows 8 tablets are more expensive now, so it will sell fewer for now. But low cost models will come out soon. On the other hand, Android is going after the lower and lower end market at cheaper and cheaper prices.

    In terms of market share based on revenue, Microsoft’s Surface is selling at $999, or $1140 plus the touch cover, that’s about 5 times of 7″ Android tablets. Revenue-wise, Microsoft only needs 1/5 of Android’s market share to beat all Android manufacturers combined. Moreover, Surface has a gross margin of 45%, vs. cheap Android devices at less than 20% of gross margin, in terms of gross profit, Microsoft makes 11 times more profit selling one Surface Pro than Android vendors selling one Android tablet!

    And price-wise, Dell, Asus, HP and Lenovo are offering lower end Win 8 tablets at about $399 to $499, which is very competitive to iPad and 10″ Android tablets. Lastly, don’t forget that Microsoft receives $5-$10 of royalty for each Androud device sold.